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# Media Associate (Paid Social)

- **Company:** Wasserman Media Group
- **Location:** New York, NY, United States
- **Salary:** $70,000.0 - $80,000.0
- **Contract:** Permanent contract
- **Skills:** Microsoft Excel, Google AdWords, Google Analytics, Pivot Tables, Facebook Ads Manager
- **Published:** June 18, 2026
- **Apply:** https://www.indeed.com/viewjob?jk=1bb78d1b6eed84b8

## About the Role

Do you have experience in Website activity analysis?, * 1+ years of experience working on video view/reach and traffic campaigns within Google Ad, Meta Ads and/or TikTok Ads. Reddit and Twitch are a plus.

 * An elevated mathematical/analytical aptitude with comfortability using Excel or Google Sheets (pivot tables, VLOOKUPs, SUMIFs, etc.)
 * A demonstrated passion for and understanding of digital media, platforms and their ad offerings.
 * Ability to pull campaign reports to inform insights and build client-facing presentation decks.
 * Commitment to excellence - anticipating issues and communicating with diplomacy, identifying emerging platforms and trends to drive innovation.

## Description

THE·TEAM seeks a Media Associate to support in media planning and own execution of full-funnel media efforts. The ideal candidate has a deep understanding of how campaign optimizations impact ad performance, and how to analyze campaign data. As the Media Associate, you will activate, manage and optimize brand awareness, traffic and conversion campaigns, implement best practices, monitor the latest trends, and report on findings. You should have amazing attention to detail, a proactive attitude, and be able to take ownership over the process. This role will report directly into a Director, Paid Media.

This is a hybrid role - 3 days on site, based out of our DUMBO office in Brooklyn, NY.

What You'll Do

 * Daily budget and performance pacing on ad platforms.
 * Build campaigns in self-serve ad platforms and thoroughly QA all paid campaign launches.
 * Basic bid management and optimizations for video view, traffic, and conversion campaigns, including but not limited to Google Ads, Meta Ads Manager and TikTok Ads.
 * Collaborate with Media Strategist on recommending optimizations in support of client awareness and traffic KPIs.
 * Analyze campaign data to write performance insights and recommendations to inform client action.
 * Assist Media Strategist with creating media plans to achieve client goals, including audience and creative recommendations and projected results.
 * Daily use of reporting, analytics, and trend tools. Google Analytics experience is a plus.
 * Attend training sessions/webinars to become fluent in media planning tools and platforms.


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