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Agent guide: [/agents.md](https://www.wearedevelopers.com/agents.md). --- # Executive Web Experience - **Company:** Philip Morris GmbH - **Location:** München, Germany - **Experience:** Experienced - **Contract:** Temporary contract - **Skills:** Adobe Analytics, A/B Testing, Adobe Experience Manager, Data Analysis, Digital Content, Google Analytics, Responsive Web Design, User-Centered Design, Web Analytics, Web Performance Optimization, Web Strategies, WordPress, Adobe Target, Optimizely - **Published:** June 29, 2026 - **Apply:** https://de.indeed.com/viewjob?jk=2c6021c1aca7fe0a ## About the Role Do you have experience in WordPress?, Do you have a Bachelor's degree?, * Strong CMS and website operations experience, ideally in eCommerce or D2C environments. * Good understanding of UX principles, responsive design, content hierarchy and digital customer journeys. * Ability to interpret web analytics and behavioral data and translate insights into actionable improvements. * High attention to detail in content deployment, QA, compliance and go-live readiness. * Strong stakeholder management, structured communication and agency coordination skills. * Hands-on, proactive and solution-oriented working style with strong ownership and delivery focus. * Fluent German and English, written and spoken, * 2-4 years of experience in digital content management, website operations, UX content deployment, eCommerce or digital marketing. * Experience with CMS platforms such as Adobe Experience Manager, Wordpress, Salesforce Commerce Cloud CMS or similar. * Familiarity with analytics and behavioral tools such as Adobe Analytics, Google Analytics, ContentSquare or Hotjar. * Experience with A/B testing or personalization tools such as Adobe Target or Optimizely is a plus. * Bachelor's degree in Marketing, Communications, Digital Media, UX, Business or a related field preferred. ## Description As Web Experience Content Executive, you will own the deployment, quality assurance and continuous optimization of content across PMI Germany's commercial eCommerce websites, with a clear focus on UX, user journeys and on-page conversion. You will translate brand, commercial and campaign priorities into seamless, compliant and conversion-oriented digital experiences for adult consumers., * Deploy, schedule and quality-check website content across commercial webpages * Ensure every page, module and CTA is on-brand, compliant, mobile-first and aligned with UX standards. * Support campaign and product launch readiness by coordinating website updates, timelines, assets and go-live checks. * Optimize key user journeys from discovery to purchase, identifying friction points and improving content hierarchy, navigation and conversion paths. * Collaborate with Web Performance, Marketing, Product, IT, Legal/Compliance, CRM and agency partners to deliver high-quality web experiences. * Use analytics, behavioral insights and test learnings to recommend and implement continuous content and journey improvements. * Support personalization and A/B testing initiatives by preparing, deploying and scaling relevant content variants., * Accurate, compliant and on-time website content deployment. * Improved on-page conversion and journey completion across commercial eCommerce websites. * Smooth campaign and launch execution with strong cross-functional alignment. * Clear, actionable recommendations based on performance data and user behavior. * Positive stakeholder feedback and contribution to a stronger conversion-first web experience culture. ## Related Videos - [Kill Your WordPress. 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