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# Deep Fakes: The Lies We Can’t See

Asking a video caller to turn their head will no longer expose a modern deepfake. Discover how to shield your enterprise against hyper-realistic social engineering attacks.

- **Speakers:** [George Proorocu](https://www.wearedevelopers.com/@george-proorocu), [Mihai Roman](https://www.wearedevelopers.com/@mihai-roman)
- **Event:** World Congress 2024
- **Published:** August 29, 2024
- **Duration:** 24:49
- **URL:** https://www.wearedevelopers.com/videos/1187-deep-fakes-the-lies-we-can-t-see

## Summary

Mihai and George from ING Belgium explore the escalating threat of deepfakes and advanced social engineering tactics in the corporate world. As technology evolves, attackers are shifting from traditional phishing to hyper-realistic, computer-generated audio and video representations. These sophisticated methods prey on emotional manipulation and urgency to bypass standard security protocols. The presentation outlines four crucial enterprise threat scenarios: C-level executive impersonation for unauthorized wire transfers, voice cloning used to trick engineers into MFA bypass, elaborate deepfake job interviews designed to inject malware, and celebrity-endorsed mass-market scams.

To combat these synthetic threats, organizations must move beyond outdated verification tricks—such as asking a video caller to turn their head—which modern rendering engines can easily simulate. The speakers emphasize practical defensive strategies: immediately terminating suspicious communication, verifying urgent instructions through out-of-band channels, enforcing the "four-eyes principle" for financial transactions, and strictly prohibiting the sharing of credentials or MFA approval prompts. Ultimately, safeguarding the enterprise requires a cultural shift, treating continuous security awareness not as a one-time compliance check, but as a perpetual "marathon of sprints."

**Keywords:** deepfakes, social engineering, synthetic media, corporate fraud prevention, ceo impersonation, voice cloning, audio deepfakes, MFA bypass tactics, enterprise security threats, deepfake interviews, malware injection, cybercrime mitigation, four-eyes principle, security awareness training

## Chapters

1. **Understanding modern social engineering and fraud techniques** (00:02) — How attackers combine emotional manipulation and impersonation to extract sensitive information.
1. **Exploring computer-generated content and modern deepfake capabilities** (03:44) — Computer-generated audio and video enable highly convincing digital impersonations that easily bypass casual scrutiny.
1. **Simulating a complex c-level deepfake impersonation attack** (06:32) — Scammers combine fake executive avatars with forced urgency to manipulate employees into completing large financial transfers.
1. **Exploiting personal connections through targeted audio deepfakes** (12:38) — Voice cloning combined with personal data crawling enables attackers to trick victims into urgent payments.
1. **Executing targeted corporate attacks using deepfake interviews** (17:55) — Fabricated technical interviews provide a convincing front for attackers to deploy malware and steal corporate assets.
1. **Manipulating mass market users with deepfake advertising** (19:12) — Fake investment opportunities promoted by manipulated videos of public figures target massive audiences via social ads.
1. **Applying best practices for halting suspected deepfake scams** (21:26) — Applying the four-eye principle and confidently disconnecting suspicious calls prevents successful social engineering attacks.
1. **Establishing continuous cybersecurity awareness and corporate education** (22:45) — Sharing fraud experiences and treating security education as a continuous process strengthens baseline organizational defense.

## Related Moments

- [Passing technical interviews using active video and audio deepfakes](https://www.wearedevelopers.com/videos/100057-synthetic-insiders-the-new-ai-risk-to-your-org) (from "Synthetic Insiders: The New AI Risk to Your Org")
- [Exploiting deepfakes in live video conferencing](https://www.wearedevelopers.com/videos/1192-the-ai-elections-how-technology-could-shape-public-sentiment) (from "The AI Elections: How Technology Could Shape Public Sentiment")
- [Real-world voice cloning and targeted fraud cases](https://www.wearedevelopers.com/videos/770-skynet-wants-your-passwords-the-role-of-ai-in-automating-social-engineering) (from "Skynet wants your Passwords! The Role of AI in Automating Social Engineering")
- [Audience questions on deepfake detection, regulations, and ethics](https://www.wearedevelopers.com/videos/624-the-shadows-that-follow-the-ai-generative-models) (from "The shadows that follow the AI generative models")
- [Open-source voice cloning and deepfake vulnerabilities](https://www.wearedevelopers.com/videos/1794-wearedevelopers-live-from-javascript-to-webassembly-high-performance-charting-and-more) (from "WeAreDevelopers LIVE – From JavaScript to WebAssembly, High-Performance Charting and More")
- [Introducing deepfakes and the controversy of manipulated media](https://www.wearedevelopers.com/videos/180-deepfakes-in-realtime-how-neural-networks-are-changing-our-world) (from "Deepfakes in Realtime - How Neural Networks Are Changing Our World")

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- [How machine learning can help us tell fact from fiction](https://www.wearedevelopers.com/magazine/509-how-machine-learning-can-help-us-tell-fact-from-fiction)
- [Stephan Gillich - Bringing AI Everywhere](https://www.wearedevelopers.com/magazine/489-stephan-gillich-bringing-ai-everywhere)
- [Dev Digest 134 - Where pixels sing?](https://www.wearedevelopers.com/magazine/477-dev-digest-134-where-pixels-sing)

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