Social Media Specialist - Full Time
Role details
Job location
Tech stack
Job description
- Have a clear understanding of the SCHEELS brand and culture, while working as an ambassador to build our culture through our social media platforms
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Collaborate with all areas of the store & company to determine appropriate content
- Generate, edit, publish and share content (original text, images, video or HTML), per the CO plan that builds a meaningful connection and encourages community members to take action
- Set up and optimize SCHEELS pages within each platform to increase the visibility of SCHEELS
- Moderate all user-generated content on line with the moderation policy for each community
- Create editorial calendars and schedules
- Continuously improve by capturing and analyzing the appropriate social data, metrics, insights and best practices and then acting on the information
- Identify opportunities to share the SCHEELS story
- Create annual strategy of content that promotes and aligns with the store's goals and creates customer and store iteration
- Promote the Scheels Visa Rewards card and be able to clearly explain all benefits
- Execute posts/messages to drive sales, traffic and community good-will, * Meets SCHEELS dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners
Requirements
Do you have a valid Driver's License license?, Do you have experience in Research?, Do you have a Bachelor's degree?, * Experience in social media; and ability to think strategically and creatively
- Exercise sound judgment and tact as it relates to interactions with consumers, SCHEELS associates and the community
- Strong oral/written communication and presentation skills and ability to communicate effectively
- Professional in appearance and attitude
- Ability to work assigned schedule which may include varied hours, evening, weekends and holidays; some travel, including overnight stays
- Must possess a valid driver's license
Requirements:
Customer Service
- Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine "Thank you"
Culture
- Approach daily tasks, projects and follow-up communication with energy and sense of urgency
- Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact
- Show respect and appreciation for others and SCHEELS
- Arrive to work and meetings 10 minutes early
Team Mentality
- Genuine interest and action in helping others before yourself, regardless of recognition or reward
Teach-ability
- Consistent eagerness to listen, learn, apply knowledge and accept critical feedback
- Ability to adapt to a changing work environment
- Ability to apply concepts of basic math, grammar, punctuation and spelling, The ideal candidate will have a bachelor's degree in business, marketing or related field; 2-5 years of related experience: or equivalent combination of degree and experience.
Physical Requirements/Lifting Requirements:
Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation.
Medium work - Exerting 20 to 50 pounds of force occasionally, and/or 10-25 pounds of force frequently, and/or greater than negligible up to 10 pounds of force constantly to move objects. Physical demand requirements are in excess of those for light work.