Website Specialist - Foundation

The Foundation's website specialist has a passion for planning and executing against omnichannel strategy and putting the donor/consumer at the center of website experiences and digital interactions. The website specialist will report to the Annual Giving leadership and will collaborate closely with Annual Programs leadership to align website strategy with other fundraising and communications priorities. This role will serve as the primary owner of the Foundation's web presence, responsible for planning, prioritization, and ongoing optimization of website content, structure and performance. This role coordinates across internal teams and external partners to ensure effective execution of website initiatives that drive engagement and conversion. Ideal candidate will have proven experience with WordPress site administration, analytics, SEO, and digital best practices. While capable of developing and editing content as needed, this role primarily focuses on ensuring the right content, user, * Plan, manage, and optimize website content to support donor engagement and conversion, including developing or editing content as needed.

• Own the planning, prioritization, and governance of website updates and initiatives, serving as the central intake point for web-related requests.
• Conduct routine website audits to identify content gaps, outdated material, usability issues, and opportunities for improvement and coordinate with internal content teams and external vendors to ensure timely development and execution of website content and enhancements.
• Monitor site analytics to report on KPIs and identify trends and opportunities for optimization.
• Ensure Search Engine Optimization best practices are utilized and leverage analytics data to inform site architecture, content strategy, and future development.
• Track keyword performance and optimize website content and structure to enhance the Foundation's presence in search engines.
• Support digital campaign execution across channels, including coordination of web and social components, in alignment with overall strategy.

This document is not an exhaustive list of all responsibilities, skills, duties, requirements, or working conditions associated with the job. Employees may be required to perform other job related duties as required by their supervisor, subject to reasonable accommodation.

experience, and functionality are in place to meet organizational goals., Marketing/Communications/Digital Communications or Media/Multimedia (preferred)

Work Experience

2-3 years of recent experience in WordPress site administration (required)

Knowledge of HTML and CSS (required)

Skills

Website administration

Project management and workflow coordination

Content strategy and planning

Website analytics

Search engine optimization

Vendor coordination

Ownership and accountability

Systems thinking

Decision-making and prioritization

Cross-functional collaboration

Proactive problem solving

Ability to learn new software

Periods of high stress and fluctuating workloads may occur

May have periods of constant interruptions

General office environment

Prolonged periods of working alone

As a Bon Secours Mercy Health associate, you're part of a Mission that matters. We support your well-being-personally and professionally. Our benefits are built to grow with you and meet your unique needs, every step of the way.

What we offer

• Competitive pay, incentives, referral bonuses and 403(b) with employer contributions (when eligible)
• Medical, dental, vision, prescription coverage, HSA/FSA options, life insurance, mental health resources and discounts
• Paid time off, parental and FMLA leave, short- and long-term disability, backup care for children and elders
• Tuition assistance, professional development and continuing education support

Benefits may vary based on the market and employment status.