Data & Analytics Strategy Director

We are seeking a highly skilled and experienced Senior Data & Analytics Consultant to join our dynamic team. In this role, you will serve as a strategic advisor to our clients, helping them translate business objectives into actionable, data-driven strategies for owned channels (web, email, commerce). You will design and implement these strategies, utilizing data insights to drive measurable success for our clients. You will lead projects and expand our services, participating in presales and consultancy activities., * Client Strategy: Understand client business goals and translate them into actionable data strategies and roadmaps.

• Consultative Selling & Pre-Sales Support: Engage with potential clients to understand their challenges, collaborate with sales teams on pitches, and act as a trusted advisor to showcase how Merkle's expertise and solutions meet client-specific goals.
• Solution Design & Implementation: Design and implement tailored data and analytics solutions.
• Recommendations: Provide actionable insights and recommendations to enhance client outcomes based on data analysis.
• Collaboration: Work closely with other specialist teams within Merkle and dentsu to deliver integrated solutions.
• Industry Expertise: Stay informed on the latest trends and technologies in data analytics and digital marketing.

• Proven experience as a Data & Analytics Consultant or in a similar role.
• Solid understanding of digital marketing, CRM, and email marketing.
• Strong proficiency in data analysis tools and programming languages (e.g., SQL, Python, R).
• Experience with data visualization tools (e.g., Tableau, Power BI).
• Excellent communication, presentation, and persuasive skills.
• Strong analytical and problem-solving abilities.
• Ability to translate customer strategies into effective data strategies.
• Fluent in English and Dutch.
• Residing in the Netherlands.

• An international work environment with colleagues from across the globe.
• A challenging role in a fast-growing market.
• Plenty of fun at work: table football, table tennis, team events, parties, and more.
• 3 extra Well-being Days, on top of 25 annual vacation days.
• 2 Social Impact Days for volunteering.
• Extensive learning and development opportunities, both in-person and online.
• A hybrid work model: 2-3 days in the office, the rest from home.
• Competitive salary and great benefits.

With over 5 years of professional experience, including at least 3 years in strategic roles, you demonstrate a strong commitment to both personal and professional development. At Merkle, we emphasize continuous learning and are dedicated to fully supporting your growth., Merkle, a dentsu company, powers the experience economy. For over 35 years, Merkle has placed people at the heart of its digital business transformation approach. As the only integrated experience consultancy with a heritage in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty. Recognized as a "Leader" by top industry analysts in categories such as digital transformation, commerce, experience design, engineering, technology integration, digital marketing, data science, CRM, loyalty, and customer data management, Merkle operates in 30+ countries with over 16,000 employees. In the Netherlands, more than 150 Merkle employees work with clients like ASML, Albert Heijn, HEMA, Carglass, and Signify. Merkle Netherlands is a strategic partner of Google, Adobe, Salesforce, and Selligent. For more information, visit www.merkle.com.