Senior Salesforce Engineer

We are seeking a Senior Salesforce Engineer with deep, hands-on expertise in Sales Cloud and Salesforce Marketing Cloud (Advanced) to join our growing development team. This role will lead the implementation of a new Salesforce Marketing Cloud instance while also driving ongoing engineering across our Sales Cloud platform. Top priority: strong Sales Cloud experience-especially working with and optimizing the following objects and related automation/processes:

• Campaign, Campaign Member, Campaign Influence
• Lead
• Contact, Account
• Opportunity

You'll partner across Marketing, Sales Operations, and Engineering to deliver scalable solutions that improve customer engagement and marketing workflows (e.g., Pardot, Preference Center, Campaigns, Leads) while enhancing sales execution (e.g., Opportunities, Accounts, Contacts, Case Management, and activity management). This is a hands-on technical leadership role for a seasoned Salesforce developer who enjoys mentoring others, collaborating cross-functionally, and owning complex implementations and legacy migrations/refactoring., Marketing Cloud Implementation (Lead Role)

• Lead the implementation, configuration, and rollout of Salesforce Marketing Cloud, including:

• Email Studio

• Journey Builder

• Automation Studio

• Preference Center

• Build and optimize Marketing Cloud assets and logic using AMPscript, SQL, and Marketing Cloud APIs.

• Enable and enhance customer engagement journeys, segmentation, and automation patterns aligned to marketing strategy.

Sales Cloud Engineering (Ongoing Platform Development)

• Deliver development across Sales Cloud with emphasis on:

• Campaigns, Campaign Members, Campaign Influence

• Lead management (routing, lifecycle, conversion)

• Opportunities, Accounts, Contacts

• Cases and supporting service processes

• Activities and data quality improvements

• Support marketing-related Salesforce capabilities including Pardot and Preference Center integrations/flows.

Development, Automation, and Integrations

• Design, build, and maintain Salesforce solutions using:

• Apex, SOQL, Lightning Web Components (LWC)

• Flows (and related automation capabilities such as validation rules)

• Build and support integrations using established patterns (e.g., REST/SOAP APIs) with external systems.

• Troubleshoot and resolve production issues across Sales Cloud and Marketing Cloud environments.

DevOps, Quality, and Delivery

• Manage work and deployments via Copado CI/CD and Azure DevOps (or similar Agile tooling).

• Apply best practices for:

• Metadata management

• Sandbox strategy

• Git branching / release management (Copado)

• Copado Robotic Testing

• Participate in Agile ceremonies (standups, refinement, sprint planning) and contribute to technical design discussions.

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• 5+ years of Salesforce development experience (Sales Cloud and/or Marketing Cloud).
• Strong Sales Cloud expertise with demonstrated work on core objects, specifically:

Campaign, Campaign Member, Campaign Influence, Lead, Contact, Account, Opportunity * Hands-on Salesforce Marketing Cloud experience including: AMPscript, SQL, APIs, and studio tools (Email/Journey/Automation). * Experience with Pardot and marketing workflow enablement (lead lifecycle, campaigns, preference/data consent management).

• Strong development skills in: Apex, SOQL, LWC, and Salesforce automation (e.g., Flows, validation rules).
• Working knowledge of integration patterns and services: REST/SOAP APIs
• Experience with Copado (deployments, branching strategy, and ideally Robotic Testing).
• Familiarity with Azure DevOps (boards, repos, pipelines) or similar Agile delivery tooling.
• Strong communication skills and ability to collaborate across business and technical stakeholders.

Preferred / Nice-to-Have

• Experience improving data quality, campaign management, and preference centers at scale.
• Experience with legacy Salesforce migrations, modernization, and platform refactoring.
• Strong understanding of data modeling concepts (normalized/dimensional), and how they apply to CRM + marketing use cases.
• Exposure to test-driven development (TDD) and automated testing practices.

Preferred Certifications

• Marketing Cloud Email Specialist
• Marketing Cloud Consultant
• Salesforce Platform Developer I and/or II
• Sales Cloud Consultant
• Copado Fundamentals I & II or Copado Developer/Consultant

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