Category Consultant supporting Front End
Role details
Job location
Tech stack
Job description
This role is centered on maximizing sales and profitability within a designated product category by strategically aligning manufacturer pricing, product selection, placement, and promotions with retailer goals and profit margins. The individual serves as a skilled subject matter expert who independently manages work that spans multiple teams or functions, influencing business outcomes and enhancing customer experience. Responsibilities include analyzing customer and shopper research to guide joint category plans, collaborating with retail partners to create tailored promotional and placement strategies, and conducting business planning sessions to align on category objectives. The role demands practical knowledge and insight to drive transformation, ensure product supply meets demand, and monitor performance against category targets to optimize the overall shopping experience. As a Category Consultant supporting Front End, you will serve as a key connector between Hershey and our retail partners, driving category growth through data-driven insights and strategic execution. This role plays a critical part in shaping category initiatives, translating analytics into compelling stories, and influencing decisions across internal teams and external stakeholders., 1. Analyze and share customer and shopper research with retail partners to inform category planning and reviews This supports effective execution and alignment with organizational standards.
- Collaborate with retailers to develop tailored promotional and product placement strategies that align with their customer base This supports effective execution and alignment with organizational standards.
- Conduct joint business planning sessions to establish and align on category goals and performance metrics This responsibility supports the role's core functions and contributes to organizational objectives. This supports effective execution and alignment with organizational standards.
- Manage pricing, selection, and promotions to maximize sales and profitability while supporting retailer objectives This responsibility supports the role's core functions and contributes to organizational objectives. This supports effective execution and alignment with organizational standards.
- Monitor and review manufacturer and retailer performance against established category targets This responsibility supports the role's core functions and contributes to organizational objectives. This supports effective execution and alignment with organizational standards., Hopkins, MN*Remote Sales Finance Power BI Operations Leadership Management Innovation Accounting Negotiation Procurement
Requirements
5+ years of relevant experience in Category Management, CPG Sales, or related field Experience working with large national retailers preferred Strong analytical, storytelling, and presentation skills with the ability to influence at multiple levels, Market Trend Benchmarking Communication ISO/IEC 27001 Spend Analysis Cost Reduction Microsoft Excel Risk Management Microsoft Office Vendor Management Category Strategy Strategic Sourcing Category Management Microsoft PowerPoint
Benefits & conditions
At Hershey, we offer competitive pay and a comprehensive total rewards package designed to support your wellbeing, financial security, and life outside of work. Health & Wellbeing: Medical, dental, and vision coverage, plus wellness programs that support your physical and mental health Financial Security: Competitive pay, annual incentive opportunities, and a 401(k) with company match Time Off & Flexibility: Paid time off, company holidays, and flexible ways of working where applicable Growth & Development: Career development programs, learning opportunities, and internal mobility Benefits may vary based on role, location, and eligibility., Relationship Building Business Intelligence Artificial Intelligence Data-Driven Decision Making Healthcare Industry Knowledge Contract Lifecycle Management Vendor Relationship Management APICS Certified Supply Chain Professional Certified Professional In Supply Management (Standards Organizations) +0 Associate Manager Category Management Hershey Co. Minneapolis, MN*On-Site Sales Research Presentations Profit Margins Category Growth Customer Service Business Metrics Business Planning Category Planning Influencing Skills Performance Metric Category Management Time Off Management +0