Head of Digital Platforms

Description We are looking for a strategic technology executive to lead the vision, delivery, and continuous improvement of customer-facing digital platforms in St. Augustine, Florida. This role will shape the systems that support online commerce, marketing engagement, sales enablement, and the overall customer journey across multiple premium brands. The ideal candidate combines strong platform leadership, cross-functional partnership, and a practical understanding of modern digital ecosystems, including AI-enabled solutions and third-party integrations., * Define and drive the long-term strategy, governance model, and delivery roadmap for digital platforms that support commercial and customer experience objectives.

• Lead the execution and optimization of eCommerce and related business applications, ensuring strong alignment with sales, marketing, operations, and service needs.

• Manage and develop a small team of analysts and web-focused resources, setting priorities and fostering accountability and growth.

• Partner with business leaders across multiple functions to identify platform improvements that enhance customer engagement and streamline operational workflows.

• Oversee relationships with software vendors, implementation firms, and external technology partners to ensure quality delivery and ongoing platform performance.

• Guide integration planning and execution across core digital tools, data flows, and connected applications to support a seamless user experience.

• Evaluate and introduce AI-enabled capabilities where they can improve efficiency, insight generation, personalization, or platform effectiveness.

• Establish standards for platform governance, performance measurement, risk management, and continuous improvement across the digital environment. Requirements * 8+ years of experience leading digital platforms, eCommerce environments, or enterprise digital transformation initiatives.

• 3+ years of direct people management experience with responsibility for coaching, prioritization, and team leadership.

• Demonstrated success owning platform roadmaps and delivering large-scale application or business technology initiatives.

• Strong knowledge of digital commerce ecosystems, customer-facing technologies, and process optimization within complex organizations.

• Experience managing SaaS providers, external implementation partners, and ongoing vendor relationships.

• Proven ability to influence senior stakeholders and work effectively across cross-functional leadership teams.

• Familiarity with technologies such as Magento or Adobe Commerce, HubSpot or Salesforce, API-based integrations, and AI-supported tools.

• Working knowledge of environments and practices related to AWS technologies, Cisco technologies, core infrastructure, and Agile Scrum. Technology Doesn't Change the World, People Do.®, All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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