Social Media Specialist
Role details
Job location
Tech stack
Job description
A Social Media Specialist builds and maintains a brand's online presence to grow audience loyalty, increase brand awareness, and drive sales. They act as the digital voice of a company across various social platforms., * Content Creation: Plan, write, and produce engaging text, images, and short-form videos tailored for platforms like Instagram, TikTok, LinkedIn, X (Twitter), and Facebook.
- Community Management: Monitor social channels, respond to comments and direct messages (DMs), and engage with followers to build a loyal community.
- Strategy & Scheduling: Develop content calendars aligned with broader marketing campaigns and schedule posts for optimal timing and reach.
- Analytics & Reporting: Track key performance metrics-such as engagement rates, follower growth, and click-through rates-to analyze campaign success and adjust strategies.
- Trend Monitoring: Stay up to date with social media trends, emerging platforms, and algorithm updates to keep the brand relevant.
Requirements
We are looking for a Social Media Specialist to join our growing team! The right candidate will have proficient experience using social media to elevate brand awareness., * Skills: Strong copywriting, basic graphic design (e.g., Canva), video editing (for Reels/TikTok), and proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
Benefits & conditions
Pulled from the full job description
- Health insurance
- Paid time off
- Dental insurance, * Health, Medical and Dental
- 401K Plan
- Paid time off and vacation
- Growth opportunities
- Employee vehicle purchase plans
- Family owned and operated
- Long term job security