Working student in marketing - focus on data research and -analysis

We are a dynamic company in the field of e-commerce software that develops innovative solutions for our customers. In marketing, we attach great importance to data-driven decisions in order to understand and address our target groups in the best possible way. To strengthen our team, we are now looking for a working student (m/f/d) in marketing with a focus on data research, analysis and customer journey mapping. Your tasks:

• Data research: Researching and collecting relevant market and customer data to improve our database.
• Danalysis: Support in the evaluation and analysis of marketing data to gain insights into customer behavior and market trends.
• Data quality: Support in maintaining and improving data quality in our systems, including cleansing and optimizing existing data sets.
• Customer journey mapping: Helping to create and visualize customer journeys to understand and optimize the customer experience at different touchpoints.
• Process optimization: Identification of weak points in data processing and support in implementing more efficient processes.
• Reporting: Creating and presenting reports and analysis to support the marketing team in making strategic decisions.

• StudentEmployment type: Student
• On-site
• Be an early applicant, * Ongoing studies in business administration, marketing, business informatics, data science or a comparable field.
• Initial practical experience in marketing or data analysis is an advantage.
• Analytical thinking skills and an affinity for numbers and data.
• Confident handling of Excel and ideally initial experience with analysis tools (e.g. Google Analytics, Power BI, Tableau).
• Structured and independent way of working and a high degree of accuracy.
• Ability to work in a team and enjoy collaborating in a dynamic environment.

• Exciting insights into marketing practice and the opportunity to gain practical experience in a future-oriented field.
• Flexible working hours that are compatible with your studies.
• A motivated and helpful team that will support you in your professional and personal development.
• The opportunity to participate in strategically important projects and contribute ideas.