Lead Data Scientist

As a Lead Data Scientist, you are our internal expert. You'll develop and implement multi-faceted solutions for complex marketing and business challenges-from cross-channel media and customer experience optimization to segmentation, targeting and business strategy-synthesizing just the right elements of our technical and analytical offerings.

• Owning end-to-end analytical projects involving data engineering, data mining, data modeling, and business strategy.
• Providing Internal expertise in fundamental skill areas such as statistical methods, machine learning, AI, distributed computing, and open-source programming.
• Providing thought leadership and innovation in process, technique, and implementation.
• Collaborating with internal and external stakeholders to establish clear analytical objectives, approaches and timelines.
• Summarizing, visualizing, communicating and documenting analytic concepts, processes and results for technical and non-technical audiences.
• Sharing knowledge, debating techniques, and conducting research to advance the collective knowledge and skills of our Data Science practice.

We're looking for rigorous analytic training and 7+ years professional experience in a data science or analytics role, which typically includes:

• Robust domain expertise in areas of statistical methods, machine learning, AI, distributed computing, and/or open-source programming languages
• Experience integrating a variety of data sources, methods, and applications to achieve specific objectives
• Experience implementing a range of statistical or machine learning methods, from basic descriptive statistics, hypothesis testing and feature transformation to complex dimension reduction, supervised or unsupervised learning, and model tuning and validation.
• Proficiency in Python or R, SQL, and distributed computing systems such as Hadoop or AWS. Familiarity with Linux and/or Spark preferred.
• Demonstrated ability to communicate complex technical concepts to non-technical audiences
• Demonstrated passion for marketing analytical applications
• Demonstrated self-starter who thrives in a fast-paced environment with flat structure.
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.