Laura Dückers
From Buzzwords to Action: Forget the Posters – How Culture Dive Makes Values Stick and Teams Thrive!
#1about 2 minutes
Moving company values from posters to action
Company values often fail to stick, but a new approach can help embed them into the daily work of teams.
#2about 2 minutes
The disconnect between stated values and daily work
Statistics show that most employees cannot recall their company's values or apply them in their day-to-day tasks.
#3about 2 minutes
The business impact of a strong company culture
A strong culture directly improves productivity, profitability, and employee retention by shaping behavior and encouraging storytelling.
#4about 1 minute
Introducing Culture Dive to capture employee stories
The Culture Dive tool shifts the focus from top-down value definitions to collecting and sharing employees' personal experiences.
#5about 4 minutes
A walkthrough of the Culture Dive tool
The tool uses a four-step process of scenario, example, action, and voting to prompt employees to share and reflect on values.
#6about 2 minutes
The science behind making company values stick
The tool's effectiveness is based on social learning theory, behavioral science, and digital psychology to drive engagement.
#7about 1 minute
Practical use cases for the Culture Dive tool
Culture Dive can be applied in various scenarios, including employee onboarding, team retrospectives, change management, and mergers.
#8about 2 minutes
Key takeaways for building a stronger culture
To build a culture people believe in, prioritize dialogue over documents, encourage co-creation, and use technology to scale engagement.
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