Tom George

Shared mobility for everyone!

What happens when a development team stops building for the business and becomes the business?

Shared mobility for everyone!
#1about 3 minutes

Introducing SEAT:CODE and its digital transformation mission

SEAT:CODE was created to build software and drive a digital, agile mindset within the Volkswagen Group.

#2about 6 minutes

Analyzing the high cost of urban mobility problems

Urban mobility is plagued by wasted time from parking and traffic, and severe health impacts from air pollution.

#3about 5 minutes

Key technology trends enabling shared electric mobility

Advances in battery energy density and plummeting IoT connectivity costs are making widespread shared electric mobility viable.

#4about 6 minutes

A vision for accessible shared mobility beyond big cities

The platform aims to drastically reduce the cost and complexity of operating shared mobility services, making them accessible to smaller cities and towns.

#5about 6 minutes

Building a team culture around learning and agility

A 'team first' approach emphasizing a culture of learning, kindness, and empathy is combined with design thinking, agile principles, and lean startup methods.

#6about 3 minutes

Exploring the platform's technology stack and architecture

The platform is built using a modern stack including Kotlin and AWS CDK for infrastructure as code, favoring a modular design over premature microservices.

#7about 7 minutes

Technical and strategic lessons from platform development

Key learnings include designing for unreliable IoT, using domain-driven design to structure teams, and strategically choosing to buy services instead of building everything.

#8about 7 minutes

Improving team dynamics and remote collaboration

Learnings focus on intentionally building a team, establishing a strong prioritization process, measuring cycle time, and over-communicating in a remote environment.

#9about 4 minutes

Embracing the power of true product ownership

True product ownership moves a team from being a service provider to being the business, which is more challenging but ultimately more rewarding and effective.

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