Senior Customer Insights & Survey Analytics...
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Job description
Insight Global is seeking a Senior Customer Insights & Survey Analytics Consultant to join a Customer Insights team within an enterprise organization. This candidate will be responsible for supporting functionalities that help represent the voice of millions of customers. Through their work they will help influence customer strategy and architect research strategies that help identify the “why” behind customer behavior., On a day-to-day basis, this person will operate as a strategic partner to the business, working closely with internal stakeholders to understand key business questions and translate them into thoughtful research approaches. They will design, program, and manage complex survey programs end-to-end, ensuring best practices in methodology, sampling, and execution while maintaining data integrity across the Brand and Experience Measurement initiatives. A significant portion of their day will involve analyzing both structured and unstructured data-especially customer verbatim-by building and refining sentiment and text analytics models to uncover key themes and drivers of customer behavior. They will synthesize these insights into clear, executive-ready narratives, delivering recurring readouts, deep dives, and presentations that highlight actionable opportunities and root causes of customer friction. In parallel, they will collaborate with data teams to integrate survey data into
Requirements
broader data environments like GCP/BigQuery, enabling more comprehensive analysis across datasets, while also maintaining dashboards and visual reporting tools that provide real-time visibility into customer sentiment and key metrics. Candidates should be comfortable working independently, as well as in a team setting for cross collaboration., 6+ years of experience in market research, Voice of Customer, customer experience analytics
Expertise in engineering and refining text analytics frameworks for unstructured data
Strong foundation in survey methodology (questionnaire design, sampling, and bias mitigation).
Ability to translate complex data into clear, visual stories using Google Slides, Tableau, or Looker
Advanced understanding of research methodologies (qualitative and quantitative)
Hands-on experience with Qualtrics XM Discover data mapping, dashboard creation, and text modeling
Excellent communication, and interpersonal skills, with the ability to influence and collaborate with stakeholders Familiarity with all CPNI rules/regulations
Experience with Natural Language Processing (NLP) or managing large-scale unstructured text data
Proficiency in SQL and experience navigating cloud data environments (like GCP/Big Query) to pull and join datasets for analysis
Experience with SPSS, R, Python, or data visualization tools (Tableau/Looker)
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