Graduate Consumer Insights Analyst - German Speaking

Build a long-term career in consumer insights with a growing research company where graduates have already progressed into senior roles. You will work with global brands, explore audience behaviour and turn research findings into stronger marketing decisions., As a Graduate Consumer Insights Analyst, you will work across the full research process while building a clear route towards more senior responsibility. You will explore consumer behaviour, manage research projects and translate data into useful recommendations for internationally recognised brands.

With support from experienced colleagues, you will strengthen your client communication and analytical skills while learning to use Excel, SQL, AI tools, survey platforms and social insight technology to produce richer consumer insights.

• Liaise with German-speaking clients to understand research needs and campaign objectives.
• Design, programme and quality-check surveys for advertising and consumer research.
• Coordinate fieldwork and support accurate, reliable data collection.
• Analyse consumer data using statistical methods and social insight tools.
• Interpret findings and present clear, commercially useful recommendations.
• Develop SQL, Excel and AI skills to produce deeper audience insights.

Benefits and Perks

The company combines high-quality client work with a friendly culture and genuine room to progress. Previous graduates placed here have remained with the business and moved into senior positions.

Must-Have

• Fluency in German to at least C1 level.
• A 2:1 degree or above in a relevant subject, or equivalent.
• Some market research experience through work, work experience or university study.
• Strong analytical thinking and clear written and verbal communication.
• Interest in consumer behaviour, advertising and commercial decision-making.

Nice-to-Have

• Experience using SQL.
• Knowledge of another coding language and a willingness to learn SQL.

As well as a starting salary of £35,000-£40,000 depending on experience, you will also get the following benefits:

• Profit-based bonus scheme
• Hybrid working with three office days and two home-working days
• Health and pension benefits
• Supportive paid leave policies
• Structured learning and strong personal development opportunities
• Exposure to world-renowned brands and international client work
• A diverse and inclusive working culture
• The opportunity to support wider charitable impact through the business

Based in central London, this global market research business helps leading brands understand how audiences respond to advertising and creative content. Its in-house technology supports creative testing and reveals the consumer insights behind effective marketing decisions.