Senior Data Consultant (all genders)

As a Senior Data Consultant (all genders) you will advise our clients on the development and implementation of comprehensive data strategies-from analyzing existing data sources and systems to building meaningful dashboards and KPI frameworks. In doing so, you will combine strategic thinking with a hands-on approach and make targeted use of modern analytics and AI technologies., * You’ll provide our clients with comprehensive advice on their data strategy-from analyzing existing data sources and systems to implementing concrete measures

• You’ll define KPIs and objectives and build robust reporting and KPI frameworks for clients and internal management
• You’ll select and implement the right tools-including Google Analytics 4, Matomo, Adobe Analytics, customer data platforms, and BI platforms
• You’ll design and maintain tracking setups (tag management, event and conversion tracking) and ensure reliable data flows between CMS, CRM, and analytics tools
• You design dashboards and data visualizations that make a strong impression in management and pitch presentations
• You contribute your consulting expertise to CMS/DXP selection processes and evaluate data flows and TCO aspects from a data perspective

• You have several years of experience in data or analytics consulting, ideally in a marketing or digital context, and are comfortable working at the senior level
• Tools like Google Analytics 4, Matomo, or Adobe Analytics are part of your daily routine and not new territory for you
• You don’t just think in terms of reports; you understand what clients really need-and can communicate that effectively
• You’re familiar with CDPs as well as CMS/DXP systems (e.g., Storyblok, Contentful, Payload) and how they interact with CRM and analytics
• You’re eager to meaningfully integrate AI-powered tools into your work, rather than treating them as just a buzzword
• You can provide strategic advice as well as get hands-on with operational tasks

• The opportunity to become part of a large, international agency group: approx. 500 great employees, a modern, client-centric business model, and a true “New Work” environment. As part of MSQ, with a total of nearly 1,500 colleagues, we offer an international perspective with offices and sister agencies in the UK, the U.S., and Asia
• Flexible work environment: hybrid (3-4 days of home office per week possible) or in one of our beautiful offices
• Agile organization: self-organized teams, comprehensive onboarding with a personal buddy, and plenty of support from experienced colleagues
• Benefits: bike leasing, fitness and self-care offerings through EGYM Wellpass, company retirement plan, training budget, unlimited drinks, and great coffee