Fastly's Next-Gen WAF

Fastly, Inc.
New York, NY, United States
3 days ago
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Role details

Contract type
Permanent contract
Employment type
Full-time (> 32 hours)
Experience level
Experienced
Experience required
3 years minimum
Compensation
$166,360.0 - $234,864.0
Working hours
Regular working hours
Job source

Tech stack

Artificial Intelligence Software as a Service Cyber Security DDoS Mitigation DevOps Software Security

Job description

We’re looking for a Staff Product Marketing Manager for our Security portfolio at Fastly. Reporting to the Director, Product Marketing: Security, AI and Emerging Technology, you will own go-to-market strategy, messaging, and positioning for Fastly’s application security portfolio, including Next-Gen WAF, DDoS protection, Bot Management, and TLS/compliance adjacent security capabilities. Security, for Fastly, has its own distinct buyer, CISOs, security engineers, and compliance stakeholders, and its own competitive set, with purchasing decisions shaped by different budget holders and evaluation criteria than the rest of Fastly’s portfolio. In partnership with Product Management, Sales, Customer Success, and Marketing, you will drive go-to-market initiatives and launches for our fast growing security product line, position Fastly as a credible challenger to legacy security vendors.

What You’ll Do:

  • GTM Launch Execution: Design, enable, execute, and measure product launches and go-to-market plans for Fastly’s security product line.
  • Messaging & Positioning: Own messaging and positioning for Fastly’s security solutions, developing compelling narratives that resonate with security buyers and reflect what they need to succeed.
  • Competitive Differentiation: Position Fastly’s Next-Gen WAF as a developer friendly, low false positive alternative to legacy WAFs.
  • Compliance & Regulatory Messaging: Address compliance and regulatory messaging relevant to procurement, legal, and other halo personas involved in security purchasing decisions.
  • Cross-Sell Narrative: Build cross-sell narratives that help existing CDN customers understand the value of adopting Fastly’s security solutions.
  • Sales Enablement: Partner with the sales and enablement teams to create trainings, slide decks, and other assets they can use in their sales cycles.
  • Market Positioning: Apply competitive intelligence and market context from Portfolio Intelligence to optimally position Fastly’s security products and features.
  • Cross-Functional Alignment: Collaborate cross-functionally to ensure product strategy, messaging, and packaging are aligned and effective.
  • Content & Campaign Creation: Create assets with the Growth Marketing and the Campaign teams for use across the buyer journey.
  • Product Evangelism: Deliver presentations to the public on Fastly’s unique and differentiated security story.

Requirements

  • 8+ years of professional experience, with at least 3+ years of relevant product marketing experience.
  • Experience in cybersecurity and knowledge of security buyer personas required.
  • Technical aptitude along with an understanding of and enthusiasm for application security, SaaS, and DevOps.
  • Strong storytelling skills, including excellent written and spoken communication.
  • Exceptional critical thinking and problem solving skills.
  • Proven organizational skills with the ability to prioritize and multitask.
  • Self starter with strong initiative and drive.

Benefits & conditions

The estimated salary range for this position is $166,360 to $234,864., We care about you. Fastly works hard to create a positive environment for our employees, and we think your life outside of work is important too. We support our teams with great benefits that start on the first day of your employment with Fastly. Curious about our offerings?

We offer a comprehensive benefits package including medical, dental, and vision insurance. Family planning, mental health support along with Employee Assistance Program, Insurance (Life, Disability, and Accident), a Flexible Vacation policy and up to 18 days of accrued paid sick leave are there to help support our employees. We also offer 401(k) (including company match) and an Employee Stock Purchase Program. For 2026, we offer 12 paid local holidays, 12 paid company wellness days.

About the company

Why Fastly?

  • We have a huge impact. Fastly is a small company with a big reach. Not only do our customers have a tremendous user base, but we also support a growing number of open source projects and initiatives. Outside of code, employees are encouraged to share causes close to their heart with others so we can help lend a supportive hand.
  • We value diversity. Growing and maintaining our inclusive and diverse team matters to us. We are committed to being a company where our employees feel comfortable bringing their authentic selves to work and have the ability to be successful – every day.
  • We are passionate. Fastly is chock full of passionate people and we’re not ‘one size fits all’. Fastly employs authors, pilots, skiers, parents (of humans and animals), makeup geeks, coffee connoisseurs, and more. We love employees for who they are and what they are passionate about.

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