Sr. Salesforce Marketing Cloud Consultant/Architect

We are seeking an experienced Senior Salesforce Marketing Cloud Developer to join our IT Application Development team. This role will serve as the technical SME for Salesforce Marketing Cloud and will be responsible for designing, building, and operationalizing scalable Marketing Cloud capabilities, integrations, and customer journeys., * Design, develop, test, and deploy customer journeys using Journey Builder, Automation Studio, Email Studio, Content Builder, and Mobile Studio.

• Build personalized customer communications using AMPscript, SSJS, SQL, HTML, CSS, and dynamic content.
• Design and manage Marketing Cloud data models, including Data Extensions, Contact Builder, Send Logs, and Data Views.
• Configure and manage Marketing Cloud environments, users, security, subscriber models, and data governance.
• Implement preference centers, subscription management, consent, and compliance processes.
• Configure survey journeys and integrate tools such as Salesforce Surveys, FormAssembly, Qualtrics, or external platforms.
• Build integrations using REST/SOAP APIs, Marketing Cloud Connect, Salesforce CRM, and Data Cloud.
• Partner with business stakeholders to translate marketing requirements into scalable technical solutions.
• Troubleshoot and support high-volume production campaigns, automations, journeys, and integrations.
• Create technical documentation and mentor junior developers on Marketing Cloud best practices.

• Bachelor’s degree in Computer Science, Information Technology, or related field.
• 5+ years of hands-on Salesforce Marketing Cloud development experience.
• Strong experience with Journey Builder, Automation Studio, Email Studio, Content Builder, and Contact Builder.
• Strong proficiency in SQL, AMPscript, SSJS, HTML, and CSS.
• Solid understanding of Marketing Cloud data architecture, subscriber management, segmentation, and personalization.
• Strong experience with REST and SOAP APIs and Marketing Cloud integrations.
• Experience with Marketing Cloud Connect and/or Salesforce Data Cloud.
• Experience supporting high-volume production campaigns.
• Strong communication, troubleshooting, and collaboration skills.

Preferred

• Salesforce Marketing Cloud certifications.
• Experience with custom preference centers, survey integrations, Data Cloud, and CI/CD or DevOps practices.