Manager, Embedded Firmware Delivery

You’ll report to the Director, Embedded Firmware, as a peer to the Embedded Firmware Architecture manager. That manager owns the standards and architecture applied to the designs; you own implementation and feature delivery against them, and you decide how the team’s time gets spent across concurrent programs., * Lead, hire, and develop the delivery-focused Senior Embedded Firmware Developers within the US embedded firmware team.

• Delivery commitments for internally developed embedded firmware - schedule, quality, and scope.
• Code review, day-to-day technical direction, and design guidance for the team, with enough hands-on depth to make credible technical calls.
• Workload allocation, sprint planning, and capacity across concurrent programs.

Delivery Execution

• Deliver firmware in the areas retained internally: device control, OTA, and differentiated product features.
• Execute against defined architecture, interface, and HAL standards.
• Ensure firmware integrates cleanly with hardware, cloud services, mobile applications, and user interfaces.
• Enforce engineering standards within the team - feature branches, PR-gated merges with required approvals, ticket-linked commits, unit test coverage, and static analysis on every merge., * Partner with other global firmware leadership on programs spanning multiple sites and on shared platform work.
• Work with the Software TPM on program sizing, schedule commitments, and cross-program dependencies.
• Support Quality on release readiness, defect triage, and gate criteria.
• Partner with Hardware Engineering, Systems, and NPD through bring-up and integration., * Contribute to the reproducibility standard - ensuring internally developed programs meet the same source, toolchain, and build manifest requirements applied to partners.
• Identify and reduce technical debt across internally owned codebases.

• 8+ years of embedded software and firmware engineering.
• 2+ years leading or formally mentoring embedded engineering teams. First-time people leaders with strong technical depth will be considered.
• Hands-on delivery of production firmware for consumer electronics, home appliances, robotics, or related high-volume industries.
• A track record establishing CI/CD, static analysis, and automated test infrastructure for embedded programs.
• Executing against architecture and standards defined elsewhere.
• Working alongside or coordinating with offshore development teams or external development partners.

Technical Expertise

• Embedded C / C++ development on resource-constrained platforms.
• Real-Time Operating Systems (RTOS).
• OTA and bootloader software update architecture.
• Device security fundamentals.
• Git-based workflows, CI builds (gcc, CMake, headless), unit testing (Ceedling or equivalent), and static analysis.
• Hardware-software integration, board bring-up, and debug on target hardware., * Bachelor’s degree in Computer Engineering, Electrical Engineering, Computer Science, or a related discipline required.

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company-you’re part of an outrageously extraordinary community. Together, we won’t just launch products-we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.