Head of Digital

• Develop and execute successful digital strategies
• Review and manage the optimisation of the digital platforms and UX, through continuous testing and improvement
• Monitor and analyse the digital marketing KPIs
• Work closely with the stakeholders in developing the digital strategy
• Manage the digital budget and monitor against the digital roadmap and marketing strategy
• Oversee the analysis of all relevant data to provide actionable insights
• Manage key agency relationships
• Lead and manage the digital team

• Proven experience of working in a similar Head of Digital - Senior Digital type role with people management skills
• Digital experience of SEO, PPC, multiple websites, apps, and analytics platforms
• UX principles, A/B testing, and website optimisation skills
• Excellent communication and budget management experience

Skills

• Digital
• UX
• marketing
• digital marketing
• digital strategy
• AI
• apps
• head of digital
• digital platform