Designer Specialist

Trafilea Group, Inc.
New York, NY, United States
6 days ago
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Role details

Contract type
Permanent contract
Employment type
Full-time (> 32 hours)
Experience level
Experienced
Experience required
2 years minimum
Working hours
Regular working hours
Job source

Tech stack

Adobe Creative Cloud Artificial Intelligence Design of User Interfaces Klaviyo Email and SMS Marketing Generative AI Figma GPT

Requirements

Collaborating with paid media, data, and product teams to align creative with acquisition KPIs (CTR, hook rate, CPA, ROAS) Designing conversion-focused landing pages with strong UI/UX principles to maximize new-customer conversion Generating innovative creative concepts and angles that improve top-of-funnel performance and lower acquisition costs Ensuring brand consistency across all acquisition touchpoints while adapting to platform-native formats Providing feedback, coaching, and direction to elevate creative output and testing velocity An AI-first mindset: advanced user of Gen AI models (GPT 2, Nano banana 2, etc). Job requirements include: Background in graphic design, visual communication, or UI/UX, with 2+ years of experience designing for email marketing and retention-driven experiences. Proficiency in Figma and Adobe Creative Suite, with hands-on experience building emails within an ESP (e.g., Klaviyo). Solid understanding of responsive email design and UI/UX principles applied to landing pages and collections. Ability to work within and maintain design systems and brand guidelines across multiple touchpoints. Comfortable reading engagement and conversion metrics (open rate, CTR, conversion) to inform design iteration. Strong collaboration skills, with experience partnering with marketing, data, and product teams. Attention to detail and ability to translate briefs into on-brand, high-performing creative under tight timelines. Experience in AI-powered design tools and automations to improve speed and scalability.

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