Manager-Digital Analytics

We are seeking a Manager, Digital Analytics with a passion for creative problem solving, analytics and digital technology. You will play a critical role in supporting the digital ecosystem, and delivering accurate, insightful analysis that moves the needle and drives decision-making throughout the organization. In this role you will work directly with partner teams in a fast-paced environment, conducting both planned and adhoc analyses, consolidating performance into holistic stories, and communicating insights to a variety of audiences.

This position will support the Walt Disney World business with a focus on the My Disney Experience Mobile App and Walt Disney World website and will lead multiple direct reports.

The role reports to the Sr Manager-Digital Analytics and is based in Celebration, FL.

You Will / Responsibilities:

• Interpret and report on digital performance as part of a holistic business story, inclusive of observations, key insights, and meaningful, actionable recommendations.
• Understand business objectives and lead deep-dive analyses of user behavior across the digital ecosystem.
• Support business units, product owners and other partners through regular reporting as well as ad hoc analyses, streamlining recurring work through automation wherever possible.
• Lead creation of digital tracking strategies for mobile app enhancements and coordinate with developers on technical delivery of digital tracking solutions.
• Act as subject matter expert of Adobe Analytics implementation strategy and best practices.
• Make meaningful, actionable recommendations and optimization tactics grounded in analytical findings, with a focus on measurable business impact.
• Mentor direct reports and guide them through career development.
• Help direct reports prioritize effectively, focusing the team on the highest-impact work and adjusting to changing business priorities.
• Leverage a combination of digital analytics, database and next-generation automation tools to explore and analyze data more efficiently.
• Develop relationships with partner analytics teams and create compelling presentations that bring their perspectives together into a single narrative.
• Proactively drive innovation in the digital analytics space, adopting new tools and techniques that improve efficiency and speed to insight, and coach the team to do the same.

• 5+ years of analytical experience.
• 4+ years of digital analytics tool use such as Adobe or Google Analytics.
• Experience defining mobile application or website analytics tracking requirements.
• Independent time management and prioritization skills.
• Ability to derive actionable insights from data and effectively guide decision-making toward meaningful business impact.
• Ability to excel as a team player in a fast-paced, cross-functional environment.
• Excellent written and verbal communication skills.
• Expert knowledge of common digital analytics KPIs.
• Proactive problem-solving and critical thinking skills, with curiosity about new technologies that make analysis faster and smarter.
• Ability to own analytical projects from ideation to completion.
• Ability to function in an environment of ambiguity.
• Knowledge of statistical concepts.
• Proficient in Microsoft Office tools (Excel, PowerPoint, Word, etc.), * 7+ years of analytical experience.
• 5+ years of digital analytics tool use such as Adobe or Google Analytics.
• 1+ year experience in a leadership position.
• Proficient in Adobe Analytics tools (Report Builder, Workspace, Data Warehouse, etc.).
• Proficiency in SQL, plus experience using automation or emerging tools to streamline analysis.
• Experience with statistical analysis methods.
• Experience working within agile project management frameworks.
• Experience in the travel industry, preferably in eCommerce.
• Experience in market research and consumer behavior analysis.

Required Education:

• Bachelor’s degree.

Preferred Education:

• Master of Business Administration, or Master’s degree in a quantitative field.

The hiring range for this position in Celebration, FL is $122,600.00 to $164,300.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Disney Experiences Intelligence (DXi) is a part of Disney Experiences that influences data-driven and consumer-centric decision making with integrated, objective, and actionable insights across Disney Experiences. Within DXi, our team is focused on leveraging best practices in analytics to capture data, analyze, and optimize performance across channels, in order to drive Guest satisfaction and business outcomes., Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits