Technical Content Lead

The website. Technical blogs, webinars, and product videos. Your own content and following.

One person cannot hand-make all of that. So you’ll build the system that can. That isn’t a stretch goal or a second phase - we don’t think the job exists without it.

You’ll join the Growth team reporting to a co-founder., * Enough code to be autonomous: Python or TypeScript, APIs, webhooks, a database. Nothing should be blocked waiting for an engineer. We build agentically here - Claude Code, MCP servers, and agent skills are the daily workflow.

• Enough data fluency to be credible: you’re writing for Staff Data Engineers and CDOs. You can hold your own on pipelines, data quality, and warehouses.
• Generalist instinct: you find the constraint and fix it, and you’d rather build the workflow than do the task fifteen more times.
• Independence: you don’t need hand-holding in a distributed, async team across 12+ countries.
• Fluent English.

Technical Writing, Data Quality, Fortune 500 Customers, Artificial Intelligence (AI), Slack, Open Source, Data Collection, Customer Support/Service, Performance Analysis, Blog, * You’ve grown a technical audience of your own: newsletter, blog, LinkedIn, open source, YouTube.

• Content, growth, or DevRel in data, developer tools, or infrastructure.
• Agentic workflows shipped to real users: MCP servers, Claude skills, tool-using agents.
• You can shoot and cut video yourself.
• Data quality, data management, or data observability industry experience.

• Compensation: $120,000-$130,000 / €110,000-€120,000 per year + equity - the same band wherever you live. We don’t discount for geography.

• Fully remote (US or EU-based), with offices in Brooklyn if you want one.
• All the tokens you need, across all frontier models.
• Real ownership, real impact, no micromanagement.
• Colleagues in 12+ countries., * Work on your own terms: fully remote, flexible hours.
• Paid the same wherever you are: one band for the US and Europe, no geographic discount.
• Your name on the work: you build your own audience on company time, and we want you to.
• Direct line to the founders: how Soda talks about the category gets decided with you in the room.

Data quality is the bottleneck of the AI era. Every Fortune 500 is trying to solve it. We’re the team they call.

Soda is the data quality layer for Disney, Ralph Lauren, CBRE, HelloFresh, 2K Games, and Nubank. Our open-source engine, Soda Core, is used by companies like Tesla, Slack, Adyen, Walmart, and JPMC. The category is growing fast because AI doesn’t work on bad data.

We’re hiring one person to own content at Soda, end to end.

Soda’s mission is to monitor the world’s decisions. We’re building the first Data & AI performance monitoring platform that spans data collection to automated decision-making. Soda helps customers find, understand, and fix data quality issues., Taste is the bar. Anti-slop is the whole point. An engine that ships slop faster has negative value, and most of them do. We’re hiring for the judgment to look at an accurate, competent, lifeless draft and bin it - then work out what the pipeline did wrong and fix it. The engine has to write in distinct voices: a founder sounds nothing like a customer engineer, and the output should sound like them, not like a model. Your own profile and following is part of how we’ll know it works. If it can’t make you sound good, it won’t make anyone else sound good either.

What this is not. You’ll write code every day, but this is not a software engineering job. We’re not hiring you to build product, and if you’re a backend, data, or platform engineer looking for your next engineering role, this isn’t it. It’s also not a traditional marketing or DevRel role: no agency to brief and no conference circuit.