GTM Readiness & Activation

OpenAI is hiring a GTM Readiness & Activation Manager to drive the activation of key GTM priorities across sales and customer-facing teams.

This role focuses on translating company and GTM strategy into clear, repeatable execution in the field. You will design and run programs that help teams adopt new selling motions, operationalize launches, and drive measurable impact in pipeline and customer outcomes.

You will work closely with GTM leadership and partner across Product Marketing, RevOps, and Product teams to ensure initiatives land clearly and consistently in field execution.

This role is based in New York. We offer relocation assistance to new employees.

In this role, you will: Drive the global rollout of GTM initiatives across segments and regions, building scalable programs and enabling teams to adapt them for local markets and customer contexts

Define and build repeatable operating playbooks for various GTM initiative types (e.g., launches, vertical programs, operational changes), establishing scalable rhythms for how enablement plans, communicates, and executes these programs across regions and markets

Own and run GTM programs end-to-end, defining the program plan and operating cadence, aligning Sales and cross-functional stakeholders, and managing rollout so initiatives land clearly in field execution

Orchestrate cross-functional teams across Sales, Product Marketing, RevOps, Marketing, and Product to align priorities, timing, and execution for GTM initiatives

Create and ship high-quality, field-ready content experiences and AI-native workflows, such as field content packs and playbooks, messaging hubs, e-learning pathways, and training program materials that help teams execute effectively

Ensure GTM initiatives translate into measurable outcomes, tracking adoption of new motions, pipeline generation, and overall GTM performance, and iterating programs based on field signals and data

Do you have experience in Sales strategy?, Enjoy turning complex strategy into clear, repeatable programs that drive real execution

Have experience building and scaling GTM programs in high-growth technology companies

Build trust quickly with senior GTM leaders and operate credibly in executive forums

Are a clear and effective communicator who keeps complex workstreams aligned, stakeholders informed, and programs moving forward

Are comfortable with ambiguity and proactively define the path forward when it isn’t obvious

Think in systems and operating rhythms rather than one-off solutions

Comfortable working in fast-moving environments where priorities evolve or change quickly

Energized by 0*1 work - defining new programs, building the structure around them, and scaling what works

Obsessed with pushing the frontier of enablement - building AI-native experiences that help teams learn faster and execute better

Basic qualifications: 10+ years in Sales Strategy, Revenue Programs, Sales Ops, Enablement or Sales Leadership, or adjacent GTM roles, with a track record of building programs from zero to scale

Experience operating in high-growth SaaS or platform environments with complex, multi-motion GTM

Strong executive presence - you earn trust quickly with Sales and GTM leaders through clarity, judgment, and credibility

Proven ability to lead complex, cross-functional GTM rollouts across regions and segments, including change management and shifts in how the field sells

Strong judgment and decision-making ability in ambiguous environments

Strong technical and product instincts - comfort learning technical concepts quickly, engaging credibly with technical stakeholders, and translating product changes into field-ready motions

Strong understanding of enterprise sales organizations and how field teams operate in practice

Fluency in pipeline mechanics, data insights, and GTM tradeoffs, with the ability to translate signals into decisions and decisions into execution

Experience using AI tools or building AI-driven workflows for learning programs or to improve GTM productivity, enablement, or operational processes

Preferred qualifications

Direct experience in sales or customer-facing roles

Experience facilitating trainings, workshops, or field enablement sessions for sales or customer-facing teams

$226K - $251K + Offers Equity

The GTM Readiness & Activation team translates OpenAI’s product innovation into real-world customer impact. We equip customer-facing teams with the knowledge, tools, and frameworks they need to succeed with customers.

Our work connects strategy to execution - helping the field understand what matters, how to act on it, and how to deliver measurable outcomes for customers and the business., OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity., At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.