Digital Analytics Manager

Zachary Daniels Retail Recruitment
Charing Cross, United Kingdom
2 days ago

Role details

Contract type
Temporary contract
Employment type
Full-time (> 32 hours)
Working hours
Regular working hours
Languages
English
Experience level
Senior
Compensation
£ 146K

Job location

Charing Cross, United Kingdom

Tech stack

Customer Data Management
Automation of Marketing
Web Analytics

Job description

stage.Own the strategy, governance, and execution of all 1:many customer communication channels, including Planhat, email campaigns, and customer newsletters.Partner with Product Marketing and Customer Success to deliver targeted in-app communications via Pendo.Collaborate with Product Marketing to create assets that support cross-sell, upsell, and product adoption.Customer Relationships, Experience & AdvocacyDesign and execute a differentiated "surprise and delight" motion that strengthens customer loyalty and unlocks future growth. Deliver 'wow' moments across the customer journey, including curated onboarding kits, personalised executive outreach, milestone celebrations, and first-board-meeting experiences.Plan and promote customer events such as webinars, roundtables, and user community sessions. Drive VIP engagement by ensuring priority accounts are invited to high-touch, in-person events and experiences.Own customer advocacy programmes, including customer advisory boards, Digital Capability Manager Location: Hybrid (some attendance at customer offices) Clearance: SC required (DV advantageous) Contract Length: 6 months Rate: Up to £600 per day IR35: Inside IR35 We are supporting a government programme seeking a Digital Capability Manager to..., Trade Marketing Manager We are seeking a commercially driven and results-oriented Trade Marketing Manager to join our dynamic team. This is an exceptional opportunity to work with a leading brand in the LED Lighting and Computer Memory product markets, supporting our..., Job Description Marketing Manager - Rare Disease Franchise Location: Central London (Hybrid) Contract: 18-Month Fixed-Term Contract Department: Commercial / Marketing Reports to: Marketing Lead About the Role: We are seeking a dynamic and experienced Marketing...

Requirements

beta communities, and customer awards programmes. Partner with Product Marketing to capture and promote customer success stories, case studies, testimonials, and references.Offboarding, Alumni & Re-engagementPartner with Customer Success to redesign the client/user off-boarding motion to preserve the relationship and enrol them into ongoing marketing activity.Partner with Rev Ops to map and track current and former users (using tools like Board Ex) to identify referral opportunities (NB: 57% of our new business has a former user supporting it) and collaborate with Sales on a targeted outbound motion.Required Skills and Experience3-5 years in B2 B Saa S marketing, with at least 1-2 years focused on customer marketing.Proven track record of running multi-channel marketing programmes / campaigns that directly drive customer expansion revenue.Familiarity with customer advocacy programme development and customer community building.Understanding of account-based marketing (ABM) principles.Strong data analysis and reporting capabilities; comfortable working with CRM and customer data platforms.Experience with marketing automation and customer success platforms (we use Hub Spot & Planhat & Pendo) and how to navigate customer data regulations.Experience with customer segmentation, journey mapping, and lifecycle marketing frameworks.Personal AttributesRevenue-focused mindset with strong commercial acumen.Excellent project management skills with ability to manage multiple workstreams simultaneously.Self-starter who can work autonomously and drive initiatives forward.Strong cross-functional collaboration skills; comfortable working across Marketing, Sales, Customer Success, and Product Marketing teams.Exceptional attention to detail, with strong organisational and planning capabilities.Private Pension SchemeBUPA Health and Dental insurance (including access to the My BUPA app)Group life assurance: 4x annual salary26 holiday days per calendar year in addition to Bank HolidaysCycle to work schemeEmployee Assistance Program including Bereavement and Probate HelplineAIG Smart Health virtual GP app/wellness platform for employees and dependants, including partner/spouseEye care and Flu Jab vouchers#J-18808-Ljbffr Similar jobs, Amazing opportunity for a self-motivated Sales & Marketing leader to manage a Sales & Marketing team and to drive the company's sales, marketing and account management activity both through individual contribution and team execution. Taking the business to a new level. This...

About the company

Job Type: Full-time Board Intelligence is a technology and advisory firm that supercharges boards with the science of board effectiveness. We build better businesses and benefit society.Through a suite of AI-powered software tools, evaluation frameworks, and advisory services that distil twenty years of boardroom experience, we improve the efficiency of board processes and the effectiveness of boards.We work with over 80,000 leaders and 3,000 organisations across the world, with clients across the Fortune 500, FTSE 100, and OMX 30. In 2024 we received substantial backing from K1 Investment Management - the leading B2 B Enterprise Saa S investors. We are at the beginning of significant growth, and we're looking for superb talent to join us on this journey.As we grow, we're fiercely protective of our culture and values. Many of us, including our founders, have families and other priorities, so we know the value of a supportive company.The team is diverse and friendly. We value fun: most days you'll find a social event or learning opportunity to get involved with, including company socials, away days, and philanthropic activities.Our MissionWe unleash the potential of organisations through the science of board effectiveness, building better businesses and benefiting society.The RoleWe're looking for a strategic, execution-driven Customer Marketing Manager to accelerate revenue growth from our existing customer base. This is a newly created role at the intersection of marketing, customer success, and sales, with a clear mandate: turn customer engagement into measurable cross-sell and upsell revenue.You'll own the customer growth marketing strategy end-to-end - from lifecycle planning and omnichannel communications to advocacy, events, and re-engagement. You'll ensure customers are informed, engaged, and primed for expansion opportunities at every stage of their journey.This role is ideal for someone who thrives on commercial impact, loves working with data and systems, and is equally comfortable defining strategy and executing hands-on.Main ResponsibilitiesCustomer Growth Strategy & Lifecycle MarketingOwn the customer marketing strategy to drive expansion revenue across the customer lifecycle, working closely with Customer Success.Partner with Customer Success and Customer Sales to identify whitespace, and in-market accounts and expansion opportunities by product, segment, and behaviour.Expand our contact coverage at customer accounts, engaging new and senior personas with targeted communications to build our brand, make us more sticky, and open the door to more cross-sell opportunities.Partner with Rev Ops to improve customer segmentation data to enable more relevant, personalised communications.Customer Communications & Campaign ExecutionOperationalise customer marketing across channels, systems, and processes to ensure scale and consistency - integrating customers into omnichannel demand generation campaigns with tailored messaging by audience and, Digital Analytics Manager | London (Hybrid) | Up to £60,000 + Benefits Zachary Daniels are delighted to be partnering with a growing, customer-focused retail business that is investing heavily in its data and digital capability, to recruit a Digital Analytics..., Digital Analytics Manager London (Hybrid) Up to £60,000 + Benefits Zachary Daniels are delighted to be partnering with a growing, customer-focused retail business that is investing heavily in its data and digital capability, to recruit a Digital Analytics Manager. This is a...

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