Content Designer

We're building a modern, insight led digital experience for our students, applicants and staff and we're looking for a Senior Content Designer to help us make it happen. This is a chance to shape content that genuinely improves people's lives, simplifying complex processes and creating digital journeys that feel intuitive, supportive and human. You'll join a growing in-house content and UX team with a clear purpose: to design services and journeys around what users actually need, not what we've always done. You'll work alongside UX researchers, designers, product teams and marketing and communication colleagues to create content that's structured, accessible and grounded in evidence. This year brings a significant opportunity, we're evolving how our CRM connects with web content, personalisation, and student journeys. You'll play a key role in designing content patterns, testing new approaches, and ensuring our digital ecosystem works as a coherent whole. What you'll do

• Design, write and iterate web and app content that's clear, purposeful and accessible.
• Shape end-to-end journeys using research, insights and data to guide your decisions.
• Collaborate with UX, marketing and product colleagues to build seamless experiences.
• Use style guides, content patterns and IA principles to bring consistency across platforms.
• Lead on user research and testing related to content and task completion.
• Use analytics (including SEO, GEO, GA4 and behavioural insights) to understand what's working and where to improve.
• Mentor colleagues and contribute to our growing content design community of practice.
• Help shape how CRM-triggered journeys feel ensuring users get the right content at the right moment., You'll be part of a team that's championing clarity, accessibility and user needs across the university. We're modernising our platforms, improving our service design, and building a content practice that's respected, supported and growing. If you want your work to have visible impact and you want to help shape a future-focused digital experience we'd love to hear from you. About the team We're an in-house web content design and UX team with a simple belief: good digital experiences start with understanding what people need. We collaborate with creative, marketing, product and technical colleagues, building a culture where content designers have genuine influence over how services and journeys are shaped. We're also at an exciting moment in our digital transformation. As our CRM ambitions evolve, we're expanding our ability to design personalised and data-informed journeys, ensuring our digital services feel like part of a single, coherent ecosystem. We're here to design the experience. You'll join a team that's warm, collaborative and ambitious, proud of the work we do and always looking for better ways to do it. About the role The Senior Content Designer plays a key role in transforming how we design, deliver and maintain digital content across our university website and student facing digital platforms. This role exists to ensure our web, app and CRM-linked journeys are grounded in user needs, clear in purpose, accessible to all, and consistent with our brand and content strategy. The postholder combines expertise in content design, user experience and evidence-based decision-making to create journeys that support recruitment, student experience, and institutional priorities. They act as an advocate for user-centred design, championing research, structured content, and iterative improvement. As we evolve our CRM ecosystem, the role will collaborate with colleagues to shape how content works across channels, ensuring our digital touchpoints feel connected, purposeful and trustworthy. Where you will be working In this role, you'll be based at our modern Campus where we've invested in state-of-the-art facilities designed to help both staff and students succeed. You'll spend most of your time on campus 2 days per week with the opportunity to work from home on the remaining days. We are one of the largest providers of Higher Education in the South West with 38,000 students and 4,000 staff from right across the globe. Based in vibrant , our ambitions are to make a positive difference to our planet, transforming futures through actions and solving real world challenges. We offer a wide range of including progressive pay rates, very generous annual leave and career average pension schemes as well as retail savings, onsite nursery and opportunities for training and personal development. Add your individuality to ours UWE Bristol recognises the power of a . We're part of a vibrant, multicultural city and welcome talented people from all backgrounds. Diversity is our strength, enhancing creativity, decision-making, and problem-solving. Join our supportive community and thrive. As a employer we welcome applications from those who identify as having a disability. Further information If you would like to speak to us to find out more about this role, please contact Will Andrews on 0117 328 85650 or email: Shortlisting is expected to be completed within 2 weeks of the closing date depending on application volumes. We aim to give candidates at least a week's notice to attend interview. This is a full-time, permanent post, working 37 hours per week. This post is available on a job share basis for applicants wishing to work part time. Salary offers are made in line with the University's salary assessment guidelines, reflecting your relevant skills and experience in parity with colleagues. Right to Work in the UK If offered a role, you will need to provide valid documentation confirming your right to work in the UK before employment begins. Guidance on acceptable documents is available via the . Next Steps We'd love to hear from you - if this role excites you, please complete our application form as soon as possible and tell us how your skills and experience meet the criteria listed in the Person Specification, using clear and relevant examples wherever possible. We'll keep you informed of the outcome by email once shortlisting is complete

• Strong, user-centred content design experience with the ability to make the complex simple.
• A deep understanding of content design principles, prototyping and iterative improvement.
• Experience applying research and data to real content decisions.
• The confidence to influence stakeholders while staying grounded in user needs.
• Ability to work at pace and contribute to a positive, collaborative team environment.
• Curiosity, openness and a commitment to continuous improvement.

Experience with Sitecore, SalesForce, digital optimisation or CRM-connected journeys is desirable, but not essential if you bring strong UX/content fundamentals and a willingness to learn.