Associate Director, Data Science and Analytics

Publicis Groupe
Birmingham, United States of America
30 days ago

Role details

Contract type
Temporary contract
Employment type
Full-time (> 32 hours)
Working hours
Regular working hours
Languages
English
Experience level
Senior
Compensation
$ 154K

Job location

Birmingham, United States of America

Tech stack

Adobe Analytics
Microsoft Excel
Business Analytics Applications
Data analysis
Data as a Services
Data Infrastructure
Data Transformation
Google Analytics
Tableau
Data Strategy

Job description

We are looking for a results-driven Associate Director, Data Science and Analytics to lead end-to-end analytics initiatives and build scalable solutions that drive business impact. This role requires a strong foundation in online media measurement and creative analyses. You'll partner closely with cross-functional teams and mentor junior team members., * Understands Razorfish data capabilities and how data fits into a client's overall strategy

  • Understands the breadth of data services and crafts
  • Able to lead cross-capability projects and build close relationships with other disciplines
  • Able to identify appropriate data SME to leverage when needed

Data Strategy

  • Able to systematically identify key issues and objectives to prioritize for internal and client needs and gain necessary buy-in
  • Shows thought leadership in bringing new, innovative, or different methods of elevating a client's 1) marketing goals or 2) data sophistication and maturity. An Associate Director will be able to synthesize new learnings across teams that may help augment or pivot current strategies.
  • Understands how frameworks and analyses drive overall client business strategy

Communication Skills

  • Effectively able to guide strategy and issue resolution using clear, thoughtful communication
  • Commands client audiences and turns presentations into a constructive dialogue
  • Considered a compelling, organized, and energetic presenter
  • Cultivates discussion on a broad base of topics and promotes junior team members to speak up appropriately
  • Frequently leads internal and client discussions, showing ability to pivot as needed
  • Able to structure and prepare well written, logical sections of different styles of deliverables without guidance
  • Uses clear, concise writing to communicate a compelling story
  • Able to synthesize complex analytical approaches / findings articulately and concisely

Client Engagement

  • Seen as a key client partner by junior clients
  • Helps clients see beyond current projects to longer-term opportunities
  • Proactively keeps the client 'in the loop' on industry trends and recommends projects based on those trends
  • Displays professional, articulate, and mature presence in all aspects of client relationship building
  • Understands how to document and respond to client feedback and recognizes when to escalate issues or push back on a client
  • Able to gain client buy-in to new projects
  • Understands and articulates client strategy
  • Sensitive to client needs and concerns and acts in the clients' best interest
  • Teaches team to have sensitivity to client business issues

Tools & Techniques

  • Shows mastery of data tools and platforms and techniques
  • Ensures statistical concepts are built into appropriate projects, with documentation and transparency
  • Understands when advanced analytic resources / methods are needed
  • Able to manage/execute vendor assessments

Analytics

  • Planning and Implementation
  • Proposes and develops strategic outlines to learning agendas / measurement plans
  • Oversees program implementation effectively, ensuring measurement goals are met and KPIs are effectively captured
  • Assists with data infrastructure, managing complex taxonomies across platforms.
  • Data Analysis
  • Hands-on data transformation and analyses
  • ???????Insight Generation
  • Able to see long-term implications of insights and recommendations across several channels
  • Guides junior team members to build foundational reports, understand data implications, and presentations highlight relevant results and proposed actions

Requirements

  • 7+ years of experience in data science, advanced analytics, or related roles
  • Proven experience with site analytic tools, such as Adobe Analytics, Google Analytics, etc.
  • Fluency with online media infrastructure through Google Campaign Manager 360, including post-click analyses through both floodlight tagging and query string parameter tracking.
  • Strong data organization, with experience creating and managing complex taxonomies
  • Expert-level experience with data transformation through Tableau and Microsoft Excel.
  • Strong communication, presentation, and data storytelling skills

Benefits & conditions

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents., Compensation Range: $112,290 to $153,600. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 4/30/26.

About the company

Hi there! We're Razorfish. We've been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What's different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

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