Director, Events Technology & Data
Role details
Job location
Tech stack
Job description
Autodesk is seeking a Director, Event Technology & Data to own the enterprise-wide technology and data ecosystem that powers Autodesk's most visible and business-critical brand experiences. This role is accountable for defining the strategy, architecture, governance, and operating model for event technology and data across Autodesk's flagship programs and future experiential platforms.
This leader ensures that every in-person, hybrid, and digital touchpoint is supported by a secure, scalable, integrated technology and data foundation that enables exceptional experiences while delivering accurate, actionable business insights.
The Director, Event Technology & Data partners closely with Events & Experiences, IT, Security, Marketing Operations, Data, Legal, Procurement, Product, Finance, and executive leadership to align investments, mitigate risk, govern platforms, and evolve Autodesk's event technology and data maturity. This is a highly visible enterprise leadership role requiring strong architectural judgment, financial and vendor rigor, executive presence, and the ability to operate with clarity in complex environments.
Key Responsibilities
Event Technology Vision, Strategy & Enterprise Architecture
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Own Autodesk's enterprise event technology architecture spanning registration and access systems, attendee experience platforms, digital and hybrid delivery infrastructure, CRM and MarTech integrations, analytics, identity, and security
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Define the multi-year event technology strategy and future-state architecture aligned to Autodesk's Events & Experiences vision and broader marketing and digital transformation priorities
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Translate business objectives and experience requirements into scalable, integrated, and secure technology solutions
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Establish enterprise governance models for platform selection, integrations, standards, data flows, naming conventions, and technical approvals
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Evaluate and guide adoption of emerging capabilities including AI-driven personalization, automation, analytics, and content intelligence
Platform Roadmap, Vendor Portfolio & Execution Oversight
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Own the multi-year event technology roadmap, including platform evolution, replacement cycles, consolidation opportunities, and capability expansion
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Lead enterprise RFPs, capability assessments, and vendor evaluations
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Negotiate and manage complex, multi-year vendor agreements including pricing models, usage structures, SLAs, rebates, and performance incentives
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Oversee vendor delivery quality, upgrades, support models, and issue resolution
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Partner with Procurement and Legal on contract architecture, risk language, privacy terms, and renewal strategies
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Maintain architectural accountability for platforms and integrations while delegating onsite operational execution to event operations teams
Data Strategy, CDP Integration & Measurement Frameworks
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Own Autodesk's event data strategy and master data model across all flagship programs
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Define governance for taxonomies, KPIs, dashboards, and executive reporting
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Own Customer Data Platform (CDP) workflows, ensuring event data is properly integrated, governed, and used consistently across teams and systems
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Define requirements for data ingestion pipelines, APIs, ETL workflows, and analytics integration to ensure data is unified, accurate, and actionable
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Partner with Marketing Ops, Data, and Engineering to support reliable infrastructure for attendance, engagement, lead capture, journey mapping, hybrid analytics, and attribution
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Govern executive-level reporting on pipeline influence, performance, and ROI
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Ensure global privacy compliance (GDPR, CCPA) and data retention standards
Enterprise Alignment, Security & Risk Management
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Serve as the primary event technology partner to IT, Security, Privacy, Compliance, and Legal
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Own architectural approvals for APIs, SSO, identity, permissions, integrations, and data mapping standards
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Oversee security posture including risk mitigation, redundancy, backup, disaster recovery, and platform hardening
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Maintain enterprise documentation for technical operations, risk assessments, and compliance readiness
Livestreaming, Content Delivery & Global Accessibility
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Define the global architecture for livestreaming, encoding, redundancy, and time-shifted content delivery
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Partner with Experience Design and Content teams to ensure technology enables creative vision
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Own on-demand publishing workflows, metadata standards, archive infrastructure, and global playback performance
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Enable hybrid-first content models, internal and regional watch parties, and employee access
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Govern accessibility standards including captions, translations, transcripts, and ASL
Operating Model, Team Leadership & Technical Excellence
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Lead, mentor, and develop a team of full-time and contingent event technology professionals
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Define operating rhythms, escalation paths, documentation standards, and cross-functional workflows
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Establish QA and readiness frameworks for platform validation, data integrity, and performance testing
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Build a culture of accountability, proactive risk management, and continuous improvement
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Create long-term resource planning, skills mapping, and talent development strategies
Executive Communication & Business Stewardship
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Lead executive briefings, investment proposals, and business cases for technology initiatives
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Guide senior stakeholders through technical trade-offs and decision-making
Requirements
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10-15+ years leading enterprise-scale event technology, MarTech, or digital experience ecosystems
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Deep experience with APIs, SSO, cloud platforms, identity systems, data flows, and analytics
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Proven partnership with IT, Security, Legal, and Data organizations
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Experience managing large vendor portfolios and negotiating complex, multi-year contracts
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Strong executive presence with the ability to distill technical complexity into business insights
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Experience supporting high-stakes global events (20,000+ attendees, hybrid delivery, multimillion-dollar programs)
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Demonstrated people leadership and ability to scale teams in complex environments
Who You Are
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A strategic leader who thrives in complexity and brings clarity, structure, and calm
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A collaborative partner who builds trust quickly and leads with empathy and accountability
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A clear communicator who simplifies complexity and drives alignment at all levels
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A steady presence under pressure who anticipates risk and makes thoughtful decisions
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A team-first, no-ego leader who values shared success and enjoys building great work together
Benefits & conditions
From health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work. Learn more about our benefits in the U.S. by visiting https://benefits.autodesk.com/
Salary transparency Salary is one part of Autodesk's competitive compensation package. For U.S.-based roles, we expect a starting base salary between $145,000 and $260,150. Offers are based on the candidate's experience and geographic location, and may exceed this range. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.
Equal Employment Opportunity
At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.
Diversity & Belonging
We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging
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