Product Owner - Legal Templates & Agreements

We're building and scaling a high-growth D2C document automation platform used by hundreds of thousands of customers globally. We run multiple product funnels - PDF form filling, document generation, e-signatures, and PDF utilities - and we're now doubling down on growth, retention, and product depth.

Our agreement generation funnel is one of our core funnels, a step-by-step flow that lets users answer structured questions and receive a generated, ready-to-sign legal agreement (NDAs, leases, employment contracts, and more). It's live, converting, and ready to scale. We're expanding the template library, improving conversion, and building toward a broader self-service legal document experience.

We're looking for a Product Owner who will own this funnel end-to-end - strategy, backlog, execution, and iteration. Not someone who writes tickets and attends standups. Someone who treats this like it's their product, their metrics, their growth problem to solve., * Own the full product lifecycle for the agreement generation funnel - from discovery to launch to iteration.

• Define and maintain the roadmap and backlog in close collaboration with the Product Lead and engineering.
• Translate business goals, growth hypotheses, and user research into clear, well-scoped tickets ready for engineering.
• Own funnel performance end-to-end - conversion from funnel entry to document generation to paywall to subscription. Monitor key metrics, identify drop-offs, and prioritize accordingly.
• Work with the legal content team to ensure agreement templates are accurate, modular, and scalable to new document types and jurisdictions.
• Work with Growth and UX to improve onboarding, funnel UX, and paywall performance - implementing experiments defined by the Growth team.
• Drive expansion of the template library - prioritizing new document types by demand, market, and legal complexity.
• Coordinate daily with engineers, legal content, design, and growth - you're the glue holding the squad together.
• Use AI tools to accelerate your own work - research, ticket writing, content drafting, prioritization, analysis - and bring efficiency gains to the broader squad.

Do you have experience in Ruby?, * 3-5 years of product experience as a Product Owner, Product Manager, or similar role, ideally in D2C SaaS, LegalTech, or document/workflow tools.

• Proven track record of owning a product funnel end-to-end - not just executing a backlog handed to you.
• Strong analytical mindset - comfortable working with funnel data, reading Mixpanel dashboards, and interpreting metrics. A top-class data team is in place to support deeper analysis when needed.
• Familiarity with A/B testing and growth experimentation - you don't need to design experiments, but you need to confidently translate Growth's hypotheses into clear, well-scoped implementation tickets.
• Strong written communication - able to write clear, complete tickets that engineers and content teams can act on without back-and-forth.
• Comfortable working in a lean, fast-moving team where you wear multiple hats.
• Familiarity with CMS-based content management (Payload or similar) - you don't need to code, but you need to understand how content is structured, versioned, and shipped.
• Solid grasp of document workflows, form logic, or templated content systems.
• Hands-on familiarity with AI tools (ChatGPT, Claude, Cursor, etc.) and ability to use them to boost personal and team efficiency., * Experience with legal document generation, e-signatures, or self-service legal tools.
• Familiarity with multi-jurisdiction document logic (US states, international expansion).
• Experience working with engineering-led teams in a remote-first environment.
• Background in conversion optimization projects.

Pulled from the full job description

• Unlimited paid time off, Discover the perks of being part of our vibrant team! We offer:
• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Read more about it here: https://docs.google.com/document/d/1tzxGX4Uu7Ts_HCLFXESKLnKaaBfVCPf1f9AYZPrkjJM/preview?tab=t.0

Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth!

Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us, At Ruby Labs, we move fast, aim high, and expect the same from our team. We're not here to play small-we're here to build, grow, and win. That means we look for people who are ambitious, driven, and ready to give their best every single day. This is a place for individuals who thrive under pressure, embrace challenges, and see opportunity in every obstacle. If you're hungry to achieve, motivated by impact, and want to grow at the speed of your own ambition, Ruby Labs offers the platform to make it happen. Here, effort is matched with reward. We recognize those who go all in and deliver results, and we create space for people who want more-more responsibility, more growth, and more success. #LI-Remote   You must create an Indeed account before continuing to the company website to apply