Category Development Manager (FTC 12 months)
Role details
Job location
Tech stack
Job description
The Category and Insights team sits within Strategy and Transformation, alongside RGM and the Transformation Office.
The Customer Development Manager ensures our customer and market strategies are grounded in robust shopper, sales, and category insights to drive mutually beneficial category growth in Spirits, Champagne, and RTDs in line with our business ambitions.
Your unique contribution
You will have the following main areas of responsibility:
Develop and Deliver Insight-Led Growth Strategies
- Turn category, shopper, and consumer data into clear insights that drive growth for PRUK and Off-Trade customers.
- Build strong retailer relationships, delivering category stories, trend insights, and growth recommendations.
- Support key customer engagements (e.g. range reviews, brand days) with compelling analysis.
- Represent the UK Spirits and RTD/RTS category in brand team decisions and NPD sell-in stories.
Drive Category Thought Leadership
- Develop forward-thinking category perspectives that keep PRUK ahead of market trends.
- Champion a fact-based, shopper-led view of the market and identify new growth opportunities.
Maximise the Value of Data & Tools
- Manage day-to-day relationships with data suppliers and ensure strong ROI on data investment.
- Use key data sources (e.g., NielsenIQ, Quantium, Dunnhumby, Nectar360, Kantar) to build robust insights.
Influence Internally Across PRUK
- Present category insights in key internal meetings and planning forums.
- Partner with brand teams to guide decisions and develop category-led customer stories.
- Work closely with Insights to integrate consumer understanding throughout the business.
Who you'll be working with
You will have the following key relationships:
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Wider Category and Insights Team
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Strategy & Transformation Team
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Commercial account teams for your customer(s)
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Key category contacts within your customer(s) (buyers, range analysts, category planners)
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Brand teams for your dedicated brand(s)
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Client lead contact at your data agency (e.g., Nielsen, Nectar360, Dunnhumby, Kantar)
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Regular participation in relevant off-trade commercial meetings and key internal planning sessions, We promote diversity and inclusion throughout our business and supply chain. In our teams, we proactively foster a diverse work force and an inclusive culture - an environment where we can truly be ourselves.
We will assess your application for this role based on your skills, experiences and achievements, not your gender, age, ethnic or educational background or any other such factors. Please feel free to leave these off your CV and application form if you so wish.
Similarly, if you would like to discuss opportunities for flexible working or require accommodations or support to complete our application process, please let us know.
Responsible drinking
As 'Créateurs de convivialité', we want to turn social interactions into genuine and friendly experiences of sharing and wellbeing.
In our culture, we want to create diverse teams in which our differences contribute to our success. Therefore, all are welcome at Pernod Ricard, regardless of your religious beliefs or personal choices on the consumption of alcohol.
In our business, we work together with industry members, civil society, governments, local authorities and UN bodies to promote responsible drinking.
Requirements
Have experience in category development, customer insights, or commercial strategy, with exposure to off-trade channels and data-driven decision-making., * Excellent analytical and strategic thinking skills to turn insights into action.
- Strong collaboration and influencing skills, able to engage both internal teams and customers.
- Results-oriented mindset with a focus on driving growth and business impact.
- Project management skills to deliver multiple initiatives and customer engagements effectively.
- The ideal candidate would be highly proficient in using AI in areas such as building and enhancing reporting and generating richer and more efficient data analysis.
Benefits & conditions
For your health, we offer private medical insurance, critical illness cover and an optional healthcare cash plan and dental insurance.
Our lifestyle benefits options include 28 days' annual holiday, your employee pension, share incentive plan, family care, season ticket loans, free mortgage advice, payroll giving and more!
You can access lots of gifts & discounts, including an allowance each year to spend on our brands in our staff shop and employee discounts from a range of high street retailers.
We have regular events in our very own office bar, employee-run networks, a culture of flexibility and trust and a variety of tools and resources to help you focus on your wellbeing and mental fitness.