Website Content Administrator

The Contract Website Content Administrator will create, manage, and optimize content across Laerdal.com using the Optimizely (Episerver) CMS. This role ensures that all web content is accurate, consistent, highquality, and aligned with Laerdal's brand, marketing campaigns, and product launch needs. The editor will support global marketing teams by maintaining an efficient, userfocused web experience that strengthens customer engagement and supports commercial outcomes., * Create, edit, and publish website content using Optimizely CMS, including pages, blocks, and structured templates.

• Maintain high content quality through strong editorial standards, accuracy, and attention to detail.
• Implement SEO and UX best practices to improve discoverability, engagement, and overall site performance.
• Collaborate closely with Digital Marketing, Content Marketing, Product Marketing, and Design teams to support product launches, campaigns, and strategic initiatives.
• Ensure all content adheres to Laerdal brand and accessibility guidelines.
• Monitor site metrics and user behavior to propose content updates and improvements.
• Troubleshoot contentrelated issues and coordinate with technical teams as needed.

• Bachelor's degree in Communications, Marketing, Web Design, Digital Media, or related field.
• 4-7 years experience managing content within Optimizely or an equivalent enterprise CMS environment.
• Ideal candidate must be located in the United States
• Flexibility to work 3-4 days a week (21-28 hours), with fixed working hours
• Pre-established LLC is preferred
• Proficiency with Optimizely (Episerver) CMS, including publishing workflows, content blocks, and template structures.
• Strong writing and editing skills, with excellent grammar, clarity, and attention to detail.
• Familiarity with HTML/CSS and foundational web publishing principles.
• Understanding of SEO, UX, accessibility standards, and digital best practices.
• Experience using analytics tools (e.g., Google Analytics, Optimizely experimentation tools)

Salary Range: $50-$57 per hour

Please note that this range does not include any other compensation or benefits that an individual may be eligible for. The salary offered depends on a variety of factors, which may include, but not limited to; the qualifications of the individual applicant for the position, location, level of education attained, and/or professional certifications, years of relevant experience, special skills, etc.

This is an Independent Contract role, working 3-4 days a week (21-28 hours) with fixed working hours.