Expert Integration Architect
Acxiom
Omaha, United States of America
yesterday
Role details
Contract type
Permanent contract Employment type
Full-time (> 32 hours) Working hours
Regular working hours Languages
English Experience level
SeniorJob location
Remote
Omaha, United States of America
Tech stack
Adobe Analytics
Business Analytics Applications
iOS
Data Integration
Database Marketing
Software Debugging
DNS
Google Analytics
Tag Management
Web Analytics
Data Layers
Adserver
Tealium
Data Management
Web Technologies
Job description
- Leads design & implementation of data & identity solutions for clients, across online and offline ecosystems.
- Understands client requirements & effectively translates requirements into Data, Identity and Media Tagging specifications.
- Leads all technical communication with the client and provides technical oversight across all phases of the implementation.
- Provides client consulting for proposed changes, process improvements, issues or research of client data inquiries.
- Leads discussion regarding web networking, specifically DNS and CNAMEs.
- Coordinates technical aspects of changes, issues and research in a self-directed manner.
- Lead Website Auditing considering data layer for creating the tag management solution design.
- Designs quality assurance procedures for on-going monitoring and operations of identity/tag-management solutions.
- Ensures a seamless transition from requirements through design, development, testing, & publishing of tags for data & identity solutions.
- Lead data integration activities for 3rd party Ad tech solutions (DMP, DSP, Ad Server, Fraud & Verification, OFA, Tag & Consent Management) as well as 1st party data sources & systems (websites, cross-device Identity, digital key ring, CRM, demand-gen dashboard, analytics etc.)
- Diagnoses and helps troubleshoot (Debug, test and QA) any data discrepancy or performance issues in collaboration with Platform owners., * Consultative approach to web analytics/digital marketing tagging implementation, making recommendations to the client to deliver increased value of web analytics/digital marketing initiative
- Expertise with multiple analytic platforms (Adobe Analytics and Google)
- Experience with deployment and implementation via Tag Management systems (Tealium, etc.)
- Experience with Adserver integrations
- Mobile and Mobile/platform apps - iOS, Android, Blackberry and emerging web technologies
- Data Management - DMPs, Attribution, Segmentation
Supervisory Responsibilities:
This position does not have direct reports but may mentor less experienced associates in the role.
Requirements
- A minimum of 5+ years digital marketing experience and/or IT roles managing e-commerce or digital marketing technology solutions
- A minimum of 5+ years with database marketing, direct marketing or interactive marketing environments
- A minimum of 5+ years of solution architect roles
- A minimum of 5+ years working in an external client-facing environment
- Dynamic, self-motivated, with an eagerness to learn about new technologies and a passion for digital and CRM marketing
- Understanding of overall marketing mix and how digital customer journeys fit into that mix
- Strong leadership and presentation skills
- Proven track record building rapport, developing influence within, and delivering results from external vendors
- Expertise in Ad-Server technologies (like Google Campaign Manager, FlashTalking, etc.), Tag Management solutions (like Tealium, etc.) and Analytics solutions like (Adobe Analytics, Google Analytics, etc.)
- Bachelor's degree
- Proven track record of working with Online IT and CRM IT
- Positive, proactive and able to exercise sound judgment
- High degree of motivation, flexibility, and creativity
- Previous vendor/agency management experience
- Ability to influence others and execute in a collaborative and customer-centric manner
About the company
We are leaders in helping brands achieve the number one mantra for every business - know your customer. For fifty years, we've helped marketers deal with a fast-changing future of growing channels, data and technology. By understanding the customer, marketers can communicate with relevance everywhere and drive better customer experiences that build a better brand and, in turn, better business.
We're one of the marketing industry's most experienced, respected and forward-thinking leaders. For nearly fifty years, we've helped the world's best marketers understand their customers so that they can reach people with relevance rather than randomness. Our products and solutions form the data foundation that make it possible for marketers to drive better customer experiences and meaningful interactions at scale across every channel.
Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting-edge technologies, whether you're an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out.
At Acxiom, our values begin with our associates, who are the single most important driver of our success. We're looking to hire people who share our core values: collaboration, excellence, innovation, a focus on outcomes, and being empowered to make and own decisions that benefit our clients and our company. Our values represent our brand promise - to our clients and to our associates - and define our company culture.