Senior Associate, Art Director - Brand Design & Identity
Role details
Job location
Tech stack
Job description
?We are seeking an Art Director to join the Enterprise Brand Design and Identity team at Capital One. This role is for a designer with a strong branding and design background. You will be responsible for developing, and documenting through brand standards, the Capital One brand design system.
In this role, you must be a strategic systems thinker capable of balancing high-level brand needs with the specific nuances of individual audience segments. You won't just maintain what exists; you will imagine how our design system flexes and evolves to meet the needs of tomorrow, proactively identifying opportunities to make our brand identity more modern, relevant, and distinctive.
WHAT YOU'LL DO:
- Design, develop, and document our brand identity and its delivery systems. You'll ensure that every rule and asset is clear, accessible, and ready for enterprise-wide implementation.
- Pivot between high-level conceptual "big ideas" and the meticulous documentation required to scale them effectively.
- Proactively evolve our visual language. You'll anticipate future market trends and technical needs to ensure our design system remains modern, relevant, and resilient.
- Manage and improve a complex library of assets, specifically focusing on the user experience for our internal associates
- Act as a strategic partner, rationalizing every creative decision through the lens of brand strategy, usability, and measurable business impact.
- Maintain a holistic view of the brand, ensuring consistency and "integrated thinking" across diverse channels, products, and audience segments without losing the core brand essence.
- Actively learn from consumer data and behavioral insights, allowing them to directly influence and sharpen your design solutions.
- Be willing to push the process and mindsets of others to create great customer experiences and strengthen our brand.
- Collaborate with a lot of smart people.
- Work with your team-copywriters, creative directors, brand and marketing strategists.
- Work with your partners-internal marketing and line-of-business.
- Get stuff done. On time. Every time.
- Manage multiple deadlines on numerous projects happening at the same time.
- Deliver error-free work, using best practices with keen attention to detail.
- Listen to and incorporate feedback.
- Determine when to use existing solutions or start from scratch, so you can invest your time where it matters.
- Understand the goals of a project, take direction well, and ask questions when you need clarity.
- Present your work in a compelling way to create support across different audiences.
WHO YOU ARE:
You want to be an EVIDENCE-BASED MARKETER.
- Your curiosity is endless. There's always something else to learn.
- You're flexible and not afraid of change-in fact, you welcome the challenge.
- You share your point of view but seek out what might be missing and listen.
- You have big ideas and know the best ones are driven by proof, persistence and patience.
- You're a storyteller. You simplify the complex and compel your audience to act.
- You know how to enjoy yourself. While fun isn't mandatory, it certainly seems to follow you.
- You care-about the work, your team and the customers you serve.
Requirements
- At least 2 years of design experience in a professional setting
- At least 3 years of experience in Adobe Creative Suite (Illustrator, Photoshop, InDesign)
- At least 1 year of experience working with a prototyping software, such as: Figma, Sketch or Adobe XD, * Brand design system experience
- Bachelor's degree or military experience
- Experience in UX/UI or wireframing
- Experience in one or more of the following marketing areas: B2B, Experiential, Performance, or Direct Response
- Experience in the financial services industry or in-house creative team
- Experience with credit card design, manufacturing, testing, and prototyping
At this time, Capital One will not sponsor a new applicant for employment authorization for this position.
The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.