Webmaster
Role details
Job location
Tech stack
Job description
The Webmaster is a hands-on technical role responsible for the performance, maintenance, and strategic direction of USAO's web presence. Serving as the primary point of accountability for the university's website, this position manages the digital infrastructure needed to deliver a modern, high-performing site that supports recruitment and institutional goals. Beyond day-to-day website updates and operations, this position ensures the site remains fully accessible and compliant, brand-aligned, and visually engaging, while leveraging data-driven analytics to maximize visibility and continuously improve the user experience., * Website Management & Strategy: Develop and maintain website content, digital architecture, and strategy for USAO. Serve as the primary point of accountability for the performance, accessibility, and overall direction of the university's web presence.
- Search Engine Optimization: Optimize page content and structure to improve search engine visibility and drive institutional awareness. Monitor performance and adjust strategy based on data and emerging best practices.
- Analytics & Reporting: Use analytics platforms to measure site performance, identify trends, and evaluate the effectiveness of digital outreach. Provide data-driven recommendations to strengthen recruitment and marketing outcomes.
- ADA Compliance & Digital Accessibility: Ensure all university web pages maintain strict ADA compliance and adhere to state and federal laws regarding digital accessibility and privacy, providing an inclusive experience for all users.
- Visual Design & User Experience: Enhance the visual aesthetic and user interface of the website to ensure a modern, professional, and engaging presence that reflects USAO's brand identity.
- Brand Consistency: Ensure all web content remains aligned with established brand standards across academic and administrative pages.
- IT & Vendor Coordination: Work with the IT Department and outside vendors to configure, maintain, and optimize website infrastructure and performance.
- Additional duties as assigned.
Requirements
Do you have experience in Website maintenance?, Do you have a Associate's degree?, * Thorough knowledge of website analytics platforms, specifically Google Analytics
- Working knowledge of HTML/CSS, XML, SQL, JavaScript, and Drupal
- Familiarity with Content Management Systems (CMS) and web graphics standards, including file format knowledge, resolution and sizing best practices, accessibility standards for images, and UI conventions
- Excellent written and verbal communication skills
- Strong organizational and time management skills with the ability to work independently, * Education: Associate's degree in a related field and/or equivalent experience or training required; Bachelor's degree in Computer Science, Graphic Design, Web Development, or a related field is preferred.
- Experience: Minimum of two years of experience in website maintenance, web design, HTML, and SEO required; experience in higher education is a plus.
- Technical Expertise: Proficiency with HTML/CSS, Google Analytics, and at least one Content Management System required. Working knowledge of XML, SQL, JavaScript, and Drupal is preferred.
- Communication Skills: Excellent written and verbal communication skills required, with the ability to work independently and manage multiple priorities.
Physical Demands
The physical demands described here are representative of those required to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions. This role requires prolonged periods of sitting at a desk and working on a computer, with regular use of close vision, talking, and hearing.
Benefits & conditions
Pulled from the full job description
- Health insurance
- Vision insurance
- Dental insurance
- Life insurance, Salary: $50,000-$60,000 annually; dependent upon experience
Reports To: Coordinator of Marketing Operations
Benefits: USAO offers a comprehensive benefits package including retirement, health, dental, vision and life insurance., As required by the US Department of Education, employees are required to report violations under Title IX and, under the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act (Clery Act), select individuals are required to report crimes. If this position is identified as a Campus Security Authority (Clery Act), you will be notified, trained, and provided with resources for reporting.
Pay: $50,000.00 - $60,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Life insurance
- Vision insurance