Research Power BI

Power BI, Ideation Marketing Economics Sociology Innovation Psychology Landscaping Focus Group Coordinating Data Science Presentations Self-Motivation Brand Marketing Concept Testing Consumer Insights Project Management Secondary Research Business Decisions Transaction Language 1 Research Methodologies New Product Development Fast Moving Consumer Goods Verbal Communication Skills SPSS (Statistical Software) Master Of Business Administration (MBA) Tableau (Business Intelligence Software), Lead the development and execution of Consumer Insights initiatives in support of internal Chocolate Brand Marketing business partners across Demand Creation Strategy, Innovation Pipeline Building (including ideation, concept testing, and new product validation), Creative Development, Brand Equity, and Product Formulation Qualification.

Role Responsibilities :

1. Understand key business questions to develop learning agendas and research methodology recommendations
2. Knowledge of consumer insights tools and methods including qualitative (IDI's, focus groups, ethnographies, shop-alongs) and quantitative (segmentation, demand/need space landscaping, product/concept validation), etc.
3. Synthesize insights from disparate sources of data to provide holistic perspective spanning primary and secondary research, shopper insights, POS data, and trends
4. Guide business decisions through data-based, consumer-centric insights
5. Collaborate with other Consumer Insights professionals on the team to drive best practices and ensure holistic support of business partners.
6. Effectively partner with cross-functional internal teams and external vendor partners to ensure business and research objectives are scoped accurately and expectations are met, Employee Assistance Programs Electrical/Electronic Troubleshooting +0 Panel Builder/Tester Aerotek Manheim, PAOn-Site Memos Machinery Operations Warehousing Construction Control Panels Wire Strippers Safety Training Quality Control Health Advocacy Electrical Wiring Bill Of Materials Technical Drawing Distribution Board Artificial Intelligence Discounts And Allowances Employee Assistance Programs Health Reimbursement Arrangement Copayment Collection And Processing Electrical Safety In The Workplace (NFPA 70e) +0 Quote To Cash Admin Aston Carter Lancaster, PARemote Billing Finance Vlookups Invoicing Operations Data Entry Accounting Salesforce Procurement Multitasking Supply Chain Communication Collaboration Data Integrity Detail Oriented Microsoft Excel Data Maintenance Workflow Management Online Communication Accounting Operations Administrative Support Pivot Tables And Charts Artificial Intelligence Administrative Functions Information Organization Critical Illness Insurance Continuous Improvement Process

• Respondent level raw data analysis and interpretation using SPSS, PowerBI, Tableau, or similar platform
• Project management skills, coordination of multiple activities and studies
• Highly driven, self-motivated, proactive contributor
• Strong written and oral communication skills, including the ability to make clear, accurate, and concise presentations of insights and implications
• Knowledge of IRI/Circana is a plus, + Bachelor's degree in Marketing, Economics, Data Science, Psychology, Sociology, or related fields of study required.

• MBA or relevant Master's Degree preferred

• Experience -

• At least 3-5 years of relevant Consumer Insights experience on either the client or supplier-side, preferably within the consumer-packaged goods (CPG) space

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