Salesforce Architect Marketing Cloud & Data Cloud

• Architecture & Design
• Define end-to-end architecture for Salesforce Marketing Cloud and Data Cloud solutions.
• Design scalable, secure, and high-performing solutions aligned with enterprise architecture standards.
• Lead technical solution design workshops and translate business requirements into architecture blueprints.
• Establish data architecture, identity resolution strategy, and Customer 360 design using Data Cloud.
• Marketing Cloud Expertise
• Architect solutions across:
• Email Studio
• Journey Builder
• Automation Studio
• Contact Builder
• Mobile Studio
• Personalization / Interaction Studio
• Design segmentation, personalization, and omni-channel engagement strategies.
• Implement triggered communications and real-time personalization use cases.
• Data Cloud (CDP) Expertise
• Design data ingestion pipelines (batch and real-time).
• Implement data harmonization, identity resolution, and unified customer profiles.
• Build calculated insights, segments, and activation strategies.
• Ensure governance, data quality, and compliance with GDPR / CCPA.
• Integration & Technical Leadership
• Architect integrations between Salesforce Sales Cloud, Salesforce Service Cloud, Salesforce Marketing Cloud, Salesforce Data Cloud, and external systems such as ERP, data warehouses, and APIs.
• Define API strategies (REST / SOAP) and middleware architecture (MuleSoft preferred).
• Guide development teams on best practices and technical standards.
• Conduct architecture reviews and ensure solution scalability.
• Stakeholder Management
• Collaborate with business leaders, marketing teams, and IT stakeholders.
• Provide technical leadership and mentorship to developers and consultants.
• Support pre-sales activities including solution estimation and proposal creation, where applicable.

• 10+ years of IT experience, with 5+ years in Salesforce Architecture.
• Strong hands-on experience with:
• Salesforce Marketing Cloud
• Salesforce Data Cloud
• Deep understanding of:
• Customer data models
• Identity resolution
• Data governance
• Segmentation and campaign lifecycle
• Strong experience with API integrations and middleware tools.
• Strong knowledge of SQL and data modeling.
• Experience delivering enterprise-scale implementations.
• Salesforce Marketing Cloud Consultant
• Salesforce Marketing Cloud Developer
• Salesforce Data Cloud Consultant
• Salesforce Application / System Architect
• Salesforce Certified Technical Architect (good to have)
• Excellent communication and stakeholder management skills.
• Ability to translate business needs into technical architecture.
• Strong leadership and mentoring capabilities.
• Strong problem-solving and strategic thinking mindset.
• Experience with AI-driven personalization (Einstein features).
• Experience with analytics tools such as Tableau and CRM Analytics.
• Industry experience in Healthcare, Retail, Financial Services, or CPG

Pay Range: $132000- $135000/annum + 10% org bonus + 5% performance. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).

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