Data & Analytics Mgr - Marketing
Role details
Job location
Tech stack
Job description
Reporting to the Senior Director of Brand Management, this role partners cross-functionally with Brand Management, Sales, Revenue Management, Category Management, Supply Chain, Finance, R&D, and Executive Leadership to identify trends, measure performance, and support strategic decision-making., Business & Commercial Analytics
- Develop and maintain dashboards, scorecards, and executive reporting for brand, category, customer, and channel performance
- Analyze syndicated and internal data sources to identify growth opportunities and risks
- Deliver actionable insights across market share, pricing, promotions, distribution, behavior, innovation, and competition
- Support annual planning, business reviews, and strategic initiatives
Brand, Consumer & Innovation Insights
- Partner with Brand Management to evaluate campaigns, brand health, and consumer engagement
- Translate research into recommendations for innovation, packaging, messaging, and portfolio optimization
- Identify emerging trends across protein, poultry, convenience, and prepared foods
- Support innovation teams with opportunity identification
Reporting & Analytics Enablement
- Develop automated reporting tools and visualization platforms (Power BI, Tableau, Excel)
- Ensure consistent KPI definitions and reporting standards
- Improve accessibility and speed of insights delivery
- Train and upskill cross-functional teams on data and tools
Cross-Functional Collaboration
- Serve as a strategic partner across Marketing, Sales, Finance, and Supply Chain
- Support forecasting and pricing decisions with Revenue Management teams
- Present findings in executive-ready formats
- Manage multiple projects and respond to ad hoc needs
- Data Governance & Continuous Improvement
- Establish best practices for analytics and reporting processes
- Identify opportunities for automation, AI, and predictive analytics
- Manage vendor relationships and data subscriptions
- Ensure data accuracy and consistency, * Duties include a typical office setting including extensive computer work, sitting or standing.
- Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Must adhere to the company's Code of Conduct and all other policies.
Safety Requirements:
- Follows all departmental and company safety policies and programs.
Requirements
Do you have experience in Data-driven problem-solving?, Do you have a Bachelor's degree?, This individual will lead reporting and analytics initiatives across syndicated data, shopper insights, promotional effectiveness, pricing analytics, innovation performance, and customer-specific business reviews. The ideal candidate combines strong analytical capabilities with commercial acumen and the ability to communicate insights clearly to both technical and non-technical stakeholders., * 5-8+ years experience in analytics, category management, business intelligence, or consumer insights
- CPG, food manufacturing, or protein industry experience preferred
- Experience supporting Retail or Foodservice channels preferred
Knowledge, Skills and Abilities:
- Experience with syndicated data platforms (Circana, Nielsen, etc.)
- Advanced skills in Excel and PowerPoint
- Demonstrated computer software skills in Power BI, Tableau, or similar tools
Compentencies
- Strong analytical and problem-solving skills
- Ability to translate data into business insights
- Executive communication and presence
- Cross-functional collaboration and influence
- Ability to manage multiple priorities, * Bachelor's degree in Business, Marketing, Analytics, Statistics, Economics, Data Science, or related field; MBA or advanced analytics certification preferred