Paid Social Specialist

strategy for G-STAR and ensure flawless execution. We do this in close collaboration with the Global Marketing team, the Ecom team, our creative team and our data teams. As Paid Social Specialist you work on the creation and execution of the global paid social strategy, to ensure we get the optimal results out of our paid social channel from upper to lower funnel. By doing so, you have a significant impact on the growth of G-STAR This role is a unique opportunity for someone who is looking for the next step in their career and who likes working in a fast paced, international environment. Tasks & responsibilities: - Own the global paid social strategy, roadmap and priorities in close collaboration with the Marketing and Ecom teams - Build and optimize campaigns in the paid social channel across the full marketing funnel (brand/prospecting/performance) - Lead, coach and support the Paid Search (SEA) team, setting direction and ensuring strong, consistent performance across the channel

Drive alignment between Paid Social and Paid Search to deliver an integrated, full-funnel media approach - Analyze results on a daily basis and steer both your own campaigns and the wider team's performance based on set KPI's - Support local initiatives and tests, in close collaboration with local marketing teams - Test the latest advertising possibilities (alpha's beta's) and ensure G-STAR is an early adopter - Work closely with both internal stakeholders (Ecom, BI, UX, Creative and Regional teams) and external stakeholders (Meta, Google, agencies etc.) - Report into the Global Digital Trade Director Here's what you bring to the table: - A Bachelor's or Master's degree - A minimum of 5 years hands-on experience in efficiently managing paid social campaigns across the full digital marketing funnel and experience in working with large budgets across multiple countries - You know how to represent your channel and have a drive to continuously seek opportunities to improve channel performance that enables further scaling - Proficient in leveraging AI tools to optimize campaign performance, improve workflow efficiency, strengthen audience insights, and support data-driven decision-making across multiple platforms and markets - Deep understanding of Facebook Business Manager, Google Analytics and Google Ads - Experience in working in cross-functional teams and multi-regional teams - Experience with data feed management tooling, social advertising tooling and working with scripts is a plus - It's a plus if you have agency experience - you have either worked at or with a digital marketing agency - You have great written and verbal communication skills in English. An additional language (German, French or Spanish) is a plus - Relevant experience in Fashion and/or Retail industry What does G-Star bring to the table: We have an office in the vibrant city of Valencia. This could be your chance to

play a pivotal role in shaping the future development of G-STAR in Spain Beyond a competitive salary, working at G-STAR brings many other perks and exciting opportunities: - A clothing budget to showcase your personal style while representing G-STAR - A fully paid private medical insurance - A monthly additional allowance to spend in food, public transport or childcare - Flexibility to work from home up to 2 days per week, promoting a healthy work-life balance What will happen next: - Apply in English (CVs in Spanish won't be considered) - When we hopefully find what we are looking for, we will reach out to you and if it's a good fit, we'll plan our first interview - When we

We Are Denim Heads. We love denim. Live and breathe it. It's in our DNA. At G-STAR, we see no limit to what denim can do. We believe it can be a force of progress and innovation for both people and planet. How? By hiring the most creative, curious and caring minds. People who think beyond fashion. Bringing big ideas to big challenges. Driven by possibility. Those who work hard, make mistakes, but always continue to grow. Denim is in our DNA, our people are our stitching. Join the denim heads making raw denim. Here's what we'll do together: As G-STARS' Paid Social Lead you become part of the Global Digital Marketing Team. This team consists of an enthusiastic and experienced group of digital specialists (for example: SEA, Display and Affiliates). In the Global Digital Marketing Team we have big ambitions and lots of motivation to have maximum impact on the growth of G-STAR, and we have lots of fun as well The Digital Marketing Team is responsible for creating the global digital marketing