Customer Data Lead

• Develop approaches for using customer data to support engagement activity
• Contribute to plans relating to personalisation and communications
• Oversee the management of data used across customer channels
• Identify opportunities where data can support improved customer and business outcomes
• Work with marketing, technology, and other teams to build advocacy for a data-led approach
• Ensure activity aligns with internal governance, compliance, and security requirements
• Lead and support a team focused on data and activation delivery
• Manage and prioritise work based on business needs and available data
• Act as a key contact point between teams using data for engagement

Technologies:

• Cloud
• CRM
• Support
• Marketing
• Security, We are partnering exclusively with a household name in the South West to recruit a Customer Data Lead on a permanent basis. This is a hybrid role with a 50/50 split between office and remote working, based in the South-West. The role sits across data, digital, and marketing, with responsibility for leading a team and working closely with a range of stakeholders to deliver data-led solutions. The salary is £70,000 - £90,000 plus bonus and benefits.

• Experience working with data to support customer engagement or marketing activity
• Understanding of how customer data is used across digital or communication channels
• Experience leading or supporting teams delivering data-related work
• Ability to work with a range of stakeholders across different functions
• Awareness of data governance, consent, and regulatory considerations for customer data and communications
• Experience working in environments involving data platforms or marketing technology
• Ability to manage priorities and balance multiple pieces of work
• Deep experience of cloud data analytics platforms and CRM/engagement platforms