World Congress 2026 Europe

AI Search Insights from OtterlyAI: What We Tested, What Failed, and What Actually Works

July 9, 2026 15:30 โ€“ 16:00 ยท 30 min Stage 1

What this session covers

The world of search is changing and AI searches (+LLMs) are helping businesses and people to find new products and services. ChatGPT, Claude and others are answering questions about which products to purchase. Businesses have to start monitoring their visibility in AI search and find new ways to optimize how they are shown against competitors. We are sharing our experiments and learnings in this market - what works, what failed and what we anticipate will happen in the future.

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