Digital Growth and Optimisation Manager
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Job description
Are you a hands-on digital professional with a commercial mindset? Our client, an established publishing and events business, is looking for a Digital Growth & Optimisation Manager to take ownership of their digital performance and help unlock new revenue opportunities.
This is a practical, delivery-focused role where you’ll be improving existing digital platforms, supporting new initiatives, and staying ahead of trends like AI in digital media. You won’t be implementing AI systems directly, but your awareness of how they shape digital publishing will be key.
What You’ll Do:
- Optimise performance across 120+ websites and awards platforms, improving SEO, engagement, and conversion rates
- Identify opportunities to increase traffic and monetisation
- Support sales and marketing teams to enhance revenue from digital assets
- Launch, test, and refine new digital products and websites
- Lead and mentor a small digital production team, fostering collaboration and innovation
- Monitor analytics and report on performance
- Stay informed about AI trends and advise where tools could enhance efficiency or output
- Work closely with editorial, marketing, and commercial teams to support continuous improvement
Requirements
- 3-5 years’ experience in digital marketing, publishing, or optimisation
- Strong WordPress knowledge
- Solid understanding of SEO and digital analytics
- Proven ability to improve website performance and engagement
- Commercial awareness and interest in monetisation
- Confidence communicating and collaborating within an SME environment
- Awareness of AI trends within digital media
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