Social Media Specialist
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Role details
Tech stack
Job description
We’re looking for a highly creative, trend-savvy Social Media Manager to lead the digital presence of a pop artist across TikTok, Instagram, YouTube, Facebook, and emerging platforms.
The ideal candidate understands music marketing, internet culture, storytelling, and how to balance artistry with platform strategy. You’ll work closely with the artist, creative director, photographers, videographers, and management to ensure every release is supported by compelling, cohesive content.
Responsibilities
- Build monthly content calendars across all platforms.
- Write engaging captions tailored to each platform and audience.
- Identify and capitalize on trending sounds, formats, and cultural moments.
- Edit short-form content using CapCut, or similar software.
- Coordinate with the Creative Director to ensure consistent brand storytelling.
- Maintain brand consistency across all digital platforms.
- Stay current on platform updates, algorithm changes, and industry best practices.
Requirements
- 2-5+ years of experience managing social media for artists, entertainment brands, or lifestyle brands.
- Strong understanding of TikTok, Instagram, YouTube, and emerging social platforms.
- Exceptional copywriting skills with the ability to adapt tone and voice.
- Experience creating high-performing short-form video content.
- Ability to work in fast-paced, deadline-driven environments.
- Passion for music, pop culture, fashion, and digital storytelling.
Bonus Qualifications
- Experience working with recording artists or music labels.
- Graphic design experience.
- Photography or videography background.
- Familiarity with Meta Business Suite, TikTok Analytics, YouTube Studio, and Google Analytics.
Benefits & conditions
Pulled from the full job description
- Flexible schedule, Success in This Role Looks Like
- Growing an engaged fan community-not just increasing follower counts.
- Creating viral and highly shareable content that aligns with the artist’s brand.
- Developing innovative campaigns that drive streams, ticket sales, and audience growth.
- Maintaining a consistent, elevated visual identity across every platform.
- Turning every release, performance, and behind-the-scenes moment into compelling digital storytelling.
This role is ideal for someone who thinks like both a marketer and a storyteller-someone who understands that every post, caption, and video contributes to building an artist’s long-term career and cultural impact.
Pay: $1,000.00 per month
Benefits:
- Flexible schedule
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