Associate Director, Annual Giving Data and Ops

Reporting to the Director of Leadership Annual Giving and Pipeline Development, the Associate Director, Annual Giving Data and Ops will be a critical member of the Institutional Fundraising team. The Institutional Fundraising team reports supports large university-wide events and initiatives such as U Giving Day, Grad Season, scholarship fundraising, major gift pipeline development and more. This position will be tasked with enhancing and carrying out Institutional Fundraising data operations and programmatic efforts to increase the donor pipeline at the U. The Associate Director will be charged with sustaining and improving current efforts and creating new strategies to influence the team’s overall success in the areas of leadership annual giving, donor retention and upgrades, parent data, and campaign data. Reporting to the Director of Leadership Annual Giving and Pipeline Development, the Associate Director, Annual Giving Data and Ops will be a critical member of the Institutional Fundraising team. The Institutional Fundraising team reports supports large university-wide events and initiatives such as U Giving Day, Grad Season, scholarship fundraising, major gift pipeline development and more. This position will be tasked with enhancing and carrying out Institutional Fundraising data operations and programmatic efforts to increase the donor pipeline at the U.

The Associate Director will be charged with sustaining and improving current efforts and creating new strategies to influence the team’s overall success in the areas of leadership annual giving, donor retention and upgrades, parent data, and campaign data., * Manage and maintain constituent data to support annual giving, pipeline development, and engagement initiatives.

• Develop and manage campaign motivation codes to ensure accurate tracking, reporting, and attribution.
• Execute data quality assurance processes, including cleaning, validating, and loading constituent data for fundraising campaigns.
• Produce recurring reports and fulfill ongoing data requests to support leadership annual giving, campaigns and comms, and parent engagement programs.
• Design and maintain dashboards to track fundraising performance, marketing metrics, email performance, social media engagement, and annual program outcomes.
• Analyzing data and providing recommendations and strategics insights

Leadership Annual Giving and Pipeline Development

• Manage the data request process for Leadership Annual Giving and the Student Philanthropy and Engagement Center.
• Manage and track the fulfillment process, including reports and channels for fulfillment: email, text, calling, and mail.
• Serve as the liason between the Info Systems and Prospect Management teams to aid in building a pipeline development process.
• Build and maintain dashboards to help gift officers track progress.

Campaigns and Communications

• Prepare audience lists, segmentation, and data files for direct mail and email campaigns, including scholarship, end-of-calendar year, giving day, and year-end appeals.
• Draft campaign specifications and coordinate data preparation for multi-channel fundraising efforts.
• Generate anniversary, giving, and constituent reports using CRM and email marketing platforms.
• Analyze fundraising campaign performance by developing reports on giving days, crowdfunding initiatives, return on investment (ROI), and constituent engagement.

EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor’s degree = 4 years of directly related work experience). Associate Director, Development Management: Requires a bachelor’s (or equivalency) + 10 years or a master’s (or equivalency) + 8 years of directly related work experience.

Preferences

• Experience working within higher education, fundraising, annual giving, or development
• Strong experience in Salesforce or similar CRM systems
• Experience in personnel management
• Experience in project management
• Confidence in critical and strategic thinking, with flexibility and strong people skills
• Fluency in Microsoft 365 applications, including Word, Excel, and Outlook