Senior Product Manager, CRM & Sales Enablement
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Role details
Tech stack
Job description
At Guardian, we are transforming the advisor experience through an integrated technology ecosystem designed to drive productivity, growth, and deeper client relationships. We are seeking a Senior Product Manager to lead our Client Relationship Management (CRM) and Sales Enablement platforms, partnering closely with field teams, business leaders, and technology partners.
This role will define and execute a product strategy that supports an entrepreneurial agency model while delivering consistent, scalable, and intuitive platforms that enhance advisor effectiveness across pre-sales activities and client engagement.
You will
- Define and drive the roadmap for CRM and sales enablement platforms aligned to Guardian’s integrated ecosystem
- Manage and coach a team of Product Owners, providing mentorship and performance feedback
- Build a high-performing product team through coaching in agile practices and stakeholder engagement
- Engage directly with advisors and agency leaders to understand workflows and needs
- Translate field insights into scalable, user-centric platform capabilities
- Balance flexibility required by entrepreneurial agencies with enterprise consistency
- Lead development of CRM and sales enablement capabilities across advisor workflows
- Ensure integration across Guardian’s advisor technology ecosystem
- Drive prioritization of AI-enabled capabilities within platform strategy
- Partner with cross-functional teams to deliver product outcomes
- Manage dependencies, risks, and vendor relationships (e.g., Salesforce, Seismic)
- Define and track OKRs tied to advisor productivity and adoption
Requirements
- 10+ years of experience in product management for CRM or sales enablement
- Experience managing and developing Product Owners
- Field-facing experience supporting advisors or sales teams
- Experience supporting entrepreneurial or independent agency environments
- Strong understanding of AI concepts and product strategy integration
- Proven ability to work across business and technology stakeholders
Preferred Experience
- Experience with CRM or sales enablement platforms, preferably Salesforce or Seismic
- Financial services, wealth management, or insurance experience
- Experience with integrated advisor technology ecosystems, * People Leadership & Coaching
- CRM & Sales Enablement Strategy
- AI & Intelligent Automation
- Product Roadmap Development
- Stakeholder Engagement & Influence
- Field Engagement & User-Centered Design
- Change Management & Adoption
- Continuous Improvement, Guardian Life is not currently or in the foreseeable future sponsoring employment visas. In order to be a successful applicant, you must be legally authorized to work in the United States, without the need for employer sponsorship.
Benefits & conditions
$152,290.00 - $250,195.00
The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.
Our Promise
At Guardian, you’ll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.
About the company
Every day, Guardian helps our 29 million customers realize their dreams through a range of insurance and financial products and services. Our Purpose, to inspire well-being, guides our dedication to the colleagues, consumers, and communities we serve. We know that people count, and we go above and beyond to prepare them for the life they want to live, focusing on their overall well-being - mind, body, and wallet. As one of the largest mutual insurance companies, we put our customers first. Behind every bright future is a GuardianTM. Learn more about Guardian at guardianlife.com .
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