Social & Digital Media Specialist
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Role details
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Job description
Krilla Kaleiwahea (K2) is seeking a Social & Digital Media Specialist to support Commander, Naval Surface Group, Middle Pacific (COMNAVSURFGRU MIDPAC) at Joint Base Pearl Harbor-Hickam, Hawaii. This is a government contract position requiring on-site performance.
The specialist will serve as the primary guardian of CNSG MIDPAC’s online presence - developing and executing a comprehensive digital media strategy, creating multimedia content, managing social platforms, and ensuring strict compliance with Navy messaging guidelines and DoD policy., * Develop and execute a comprehensive digital media strategy aligned with CNSG MIDPAC’s organizational objectives, in coordination with Fleet Forces Command
- Create engaging multimedia content including videos, graphics, articles, and infographics tailored to Navy standards
- Manage and maintain CNSG MIDPAC’s social media platforms (Facebook and Instagram), including real-time audience engagement
- Execute community engagement tactics such as contests, polls, and live sessions to drive audience participation and retention
- Conduct regular analysis of social media metrics and audience behavior; produce data-driven performance reports and strategic recommendations
- Ensure all digital communications adhere to Navy directives, DoD policies, and applicable security protocols
- Maintain consistent branding and messaging across all digital channels in coordination with internal stakeholders
- Stay current on emerging digital communication trends and technologies
Requirements
- U.S. citizenship required
- Must be able to obtain a DoD Common Access Card (CAC) and successfully complete a NACLC/T3 background investigation (IT-II designation)
- Proven experience in social media management, digital communications, or public affairs - federal or DoD experience strongly preferred
- Demonstrated ability to create multimedia content (video, graphics, infographics)
- Proficiency with social media platforms, particularly Facebook and Instagram
- Experience with social media analytics and performance reporting
- Strong written communication skills with the ability to adapt tone and messaging for diverse audiences
- Ability to work on-site Monday-Friday, 0800-1600, at JBPHH
Preferred Qualifications
- Prior experience supporting Navy, DoD, or federal public affairs communications
- Familiarity with Navy messaging guidelines and DoD Directive 5105.77
- Background in digital media strategy or campaign management for a government or military client
Benefits & conditions
Pulled from the full job description
- Health insurance
- Paid time off
- Vision insurance
- Dental insurance, * Dental insurance
- Health insurance
- Paid time off
- Vision insurance
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