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Cappuccino with HR • Feb 27, 2025

Employee Advocacy: The Secret Weapon of Employer Branding

Rudi Bauer , Alex Her

Stop wasting budget on generic corporate messaging. Discover how authentic employee advocacy can help you out-recruit tech giants and drastically lower your cost-per-hire.

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Matching moments

2:56 min

Defining employee advocacy and its current market relevance

Rudi Bauer Rudi Bauer +1 · Cappuccino with HR

2:35 min

Emphasizing people and purpose in modern employer branding

Rudi Bauer Rudi Bauer +2 · Cappuccino with HR

1:45 min

Integrating employee advocacy programs with individual brand growth

Rudi Bauer Rudi Bauer +1 · Cappuccino with HR

4:20 min

Establishing a credible employer brand footprint

Rudi Bauer Rudi Bauer +2 · Cappuccino with HR

3:31 min

Developing authentic employer branding with limited HR resources

Rudi Bauer Rudi Bauer +1 · Cappuccino with HR

2:39 min

Leveraging employees as authentic employer brand ambassadors

Brittany Pollari Brittany Pollari · World Congress 2026 North America

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