Senior Brand & Content Designer
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Role details
Tech stack
Job description
Working closely with the Founder, Creative Director, photographers and wider team, you’ll help bring each collection and campaign to life through strong visual thinking.
This includes:
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Developing photoshoot concepts and visual narratives
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Suggesting props, locations, colour palettes and styling ideas
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Building shot lists for multi-channel use (social, email, web, ads, retail)
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Thinking about how stills and video work across platforms
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Art direction on shoot days
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Selecting, cropping and refining imagery for different formats
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Ensuring consistency across every touchpoint
You don’t need to be the photographer, but you do need a strong eye, a love of detail, and a natural instinct for storytelling through imagery.
Copy and tone of voice
This is primarily a design role, but words matter deeply in everything we do.
You’ll write and refine short-form copy including:
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Email subject lines and headlines
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Social captions across all platforms
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Paid ad copy
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Website messaging and banners
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Product launch storytelling
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In-store and POS messaging
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Podcast supporting copy and promotional content
We have a distinctive tone of voice, warm, human and a little bit playful, and you can use AI tools to support ideation. Your job is to shape, refine and elevate copy so it always feels natural, considered and on-brand.
You don’t need to be a long-form copywriter, but you do need to understand how words and design work together to tell a story.
From idea to delivery
You’ll own projects end-to-end.
That might start with a product, a seasonal moment, a commercial goal or a founder-led idea. You’ll help shape the concept, define the visual direction, develop the messaging, design the assets, and see everything through to final delivery.
We’re not looking for someone who stops at ideas, we’re looking for someone who brings them to life.
AI and creative tools
We embrace AI as a creative support tool, especially for:
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Ideation and exploration
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Copy drafting and refinement
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Content repurposing
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Workflow efficiency
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Image editing and variation testing
But it never replaces craft.
Strong typography, layout, composition, brand instinct and storytelling remain essential. We want someone who is excited by new tools, but grounded in great design fundamentals.
Key responsibilities
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Lead day-to-day brand and content design
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Develop campaign and storytelling ideas
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Create visual direction for photoshoots and content
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Maintain and evolve brand consistency across all channels
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Design across email, web, social, ads, print and retail
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Write and refine short-form copy in our tone of voice
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Manage multiple projects and deadlines
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Collaborate closely with the Founder and Creative Director
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Work with marketing, e-commerce, retail, product and workshop teams
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Partner with photographers, videographers and freelancers
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Deliver accurate, production-ready artwork
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Ensure creative is both beautiful and commercially effective
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Use insights and results to improve future work
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Explore AI and emerging tools to improve output and speed
Requirements
5+ years’ experience in brand, graphic or content design
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A strong, commercially focused portfolio
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Excellent Adobe Creative Suite skills (Photoshop, Illustrator, InDesign)
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Strong typography, layout and composition skills
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Experience creating email, social and digital campaign assets
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Experience designing for paid social and digital advertising
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Confidence developing visual storytelling and shoot concepts
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Ability to translate ideas into moodboards, shot lists and finished work
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Understanding of print production and final artwork
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Ability to work at pace without losing quality
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Confidence writing and editing short-form copy
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Strong organisation and time management
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Commercial awareness and customer understanding
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Confidence presenting ideas and responding to feedback
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Curiosity about AI and new creative tools
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A proactive, thoughtful and resourceful approach
Experience in jewellery, fashion, beauty, lifestyle or design-led retail brands is a real plus.
You’ll love this role if you are
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Fast, ideas-led and hands-on
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Excited by meaningful storytelling and brand values
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As happy making as you are thinking
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Calm, organised and resourceful
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Obsessed with detail and craft
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Energised by social media and modern content culture
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Comfortable across Instagram, Facebook, Pinterest, LinkedIn, TikTok and YouTube
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Curious about podcast storytelling and brand voice
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Able to move between big campaigns and quick-turn content
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Confident working closely with a founder
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Someone who takes ownership and gets things done
Benefits & conditions
£38,000-£43,000 depending on experience and portfolio
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A creative studio in central Brighton, close to the sea
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A varied role across digital, print, social, retail and content
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The chance to shape a much-loved independent brand
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Close collaboration with the Founder and Creative Director
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A friendly, creative, hands-on team
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Staff discount
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Free jewellery after 6 months
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Your birthday off after 2 years
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Free food in the studio
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Regular social events
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Summer and Christmas parties
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Space to experiment with AI and new creative tools
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The opportunity to help tell our story across social, podcast and beyond, Shortlisted candidates will be invited to complete a small paid practical task based on real studio work.
Pay: £38,000.00-£43,000.00 per year
About the company
Posh Totty Designs is an independent jewellery brand founded in Brighton in 2004.
We design and handmake personalised jewellery using recycled precious metals and responsibly sourced materials. Our team works together from our Brighton workshop and head office, just minutes from the sea.
With design, making, marketing, retail and customer service all under one roof, ideas move quickly from conversation to finished piece, ready to be worn, gifted and treasured.
We believe in meaningful jewellery, honest storytelling and a warm, distinctive brand voice.
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