Senior Manager, Data Analytics
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Role details
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Job description
Primary Purpose: The Senior Manager, Data Analytics applies advanced analytics and data science to fuel growth of Tapestryâs EMEAI markets. The focus is shifting from routine reporting to actionable insight, driving adoption of data-based measurement across the organization and championing automation and AI to accelerate decision making and operational efficiency. You will work collaboratively with business partners worldwide to define the right questions, uncover high impact opportunities and translate insights into practical business recommendations that improve revenue, gross margin and customer experience.
The successful individual will leverage their proficiency in Data Analytics to:
- Centralise data integrity, reporting, tools architecture and training while decentralising insight creation and action. Partner across functions to design data-driven analysis, strategies and tools
- Shift effort from static reporting to insight generation. Build interactive visualisations, dynamic dashboards and standard reports that surface leading-indicator insights
- Perform large-scale analysis that uncovers high-impact acquisition drivers, media-spend efficiency and revenue-boosting actions; translate results into clear, data-driven stories
- Drive organisation-wide adoption of data. Measure outcomes, showcase impact and encourage a data-first mindset for decision-making.
- Embed predictive models, automated reporting and AI-driven recommendations (e.g., MAP efficiency, allocation optimisation) and champion their use in business processes
- Drive adoption of automation & AI. Lead AI/ML pilot projects, demonstrate tangible value and promote scaling of successful models
- Collaborate with data-engineering, data-science and algorithm teams to innovate data sourcing, management and product solutions
- Connect with the Global Data Analytics (DA) team to align reporting standards, share best practices and foster cross-regional data collaboration
- Maintain data integrity, develop reusable analytics tools and provide stakeholder training so teams can rely on accurate self-service data
- Track key operational metrics, measure operational efficiency and drive process improvements that maximise sales, gross margin and improve the site site-consumer journey & conversion, and focus the organisation on acquisition levers, Courage : Doesnât hold back anything that needs to be said; provides current, direct, complete, and âactionableâ positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary. Creativity : Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings. Customer Focus : Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect. Dealing with Ambiguity : Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isnât upset when things are up in the air; doesnât have to finish things before moving on; can comfortably handle risk and uncertainty. Drive for Results : Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results. Interpersonal Savvy : Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably. Learning on the Fly : Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.
Our Competencies for All People Managers Strategic Agility : Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans. Developing Direct Reports and Others : Provides challenging and stretching tasks and assignments; holds frequent development discussions; is aware of each personâs career goals; constructs compelling development plans and executes them; pushes people to accept developmental moves; will take on those who need help and further development; cooperates with the developmental system in the organization; is a people builder. Building Effective Teams : Blends people into teams when needed; creates strong morale and spirit in their team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.
Tapestry is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicantâs or employeeâs qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law.
Requirements
- 5+ years of hands-on analytics experience within retail, eCommerce, or consulting environments
- Advanced SQL and ETL capabilities
- Strong data-visualisation expertise (Tableau or comparable)
- Hands-on experience with Google Analytics and BigQuery
- Proficiency in Python or R for analysis and modelling
- Proven ability to drive adoption of data-based measurement and turn metrics into strategic actions
- Demonstrated experience championing automation and AI (automated pipelines, predictive models, AI-assisted tools)
- Excellent storytelling, communication, and relationship-building skills
- Track record of translating analytics into revenue-driving initiatives and improving gross margin
- Ability to prioritise dynamically in a fast-paced, global environment
- Bachelorâs degree in a quantitative or technical discipline
- Experience deploying AI/ML solutions at scale (recommendation engines, demand forecasting, etc.)
- Familiarity with automation/orchestration platforms (Airflow, Prefect) and MLOps tooling
- Prior success influencing global data-culture change and promoting data-centric decision making
Benefits & conditions
- Hybrid working (Tuesday - Thursday working from the office, Monday and Friday working remotely)
- Option to finish early on a Friday (Flex Fridays)
- 1 paid volunteering day per year and opportunities to volunteer with global projects
- Learning & development opportunities
- Internal mobility & career progression
- Regular social events - seasonal & cultural
- Equity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion council
Other benefits include:
- 25 days holiday in addition to bank holidays
- Annual Incentive Plan (company performance bonus)
- Multi brand discount up to 50% off - Coach and Kate Spade.
- Private healthcare with health assessment (Bupa)
- Bupa rewards - Financial wellbeing support and wellness discounts
- Private dental cover
- Free 24/7 support for family building, fertility and menopause with Maven
- Eyecare vouchers
- Employee assistance programme
- Enhanced employer pension contribution
- Gym discount
- Interest free season ticket loan
- Cycle to work scheme
About the company
Defined by inclusivity rather than exclusivity, Tapestry embraces the exploration of individuality and invests in helping you grow personally and professionally. Every individual in our global house has the opportunity to make an impact, learn and be part of our growing and unique story.
At Tapestry, we have the freedom to express ourselves and run with our best ideas across Coach and Kate Spade New York. We share a profound belief in both our individual and collective potential, and know that with hard work and dedication, anything is possible.
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