Power BI
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Role details
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Job description
Refining Marketing Analytics, Web Design EPiServers A/B Testing Communication Investigation User Research Web Analytics Experimentation Google Analytics Looker Analytics Data Manipulation Product Management Online Advertising Statistical Analysis Behavioral Analytics Marketing Management Performance Reporting Pivot Tables And Charts Authorization (Computing) SQL (Programming Language) Search Engine Optimization Employee Assistance Programs Tableau (Business Intelligence Software), We are seeking a skilled Web Marketing Analyst to join the Web Experience team on a contract basis. This role is embedded within a team responsible for the strategy, measurement, and optimization of marketing surfaces on a leading developer platform. The ideal candidate loves solving ambiguous problems with data, is comfortable working across multiple data sources, and can transform vague business questions into clear, actionable insights. You will collaborate closely with a Product Manager and Director to support analytics across marketing programs, experiments, and broader site performance., * Evaluate the impact of web projects and cross-team initiatives, both proactively and in response to stakeholder requests
- Run and evaluate web experiments using A/B testing tools and internal experimentation frameworks
- Use behavioral analytics tools to assess the impact of web design on engagement and usability
- Answer ad-hoc questions about user behavior, funnel performance, and marketing program impact using BI and analytics platforms
- Produce monthly reporting on web engagement, including session patterns, behavioral insights, and page-level trends
- Collaborate with product managers and marketers to clarify exploratory analytics questions and translate them into structured analyses
- Support page-level and flow-level investigations to identify issues or opportunities across purchase and conversion paths
- Distill analytical findings into clear, actionable recommendations for stakeholders across the organization, Individual compensation offered for this position within this range will depend on many factors, including qualifications, skills, relevant experience, job knowledge, geographic location, internal equity, and other pertinent job-related factors. Related Jobs Marketing Manager Microsoft
Redmond, WA*On-Site
Power BI Vlookups Refining Marketing Analytics Web Design EPiServers A/B Testing Communication Investigation User Research Web Analytics Experimentation Google Analytics Looker Analytics Data Manipulation Product Management Online Advertising Statistical Analysis Behavioral Analytics Marketing Management Performance Reporting Pivot Tables And Charts Authorization (Computing) SQL (Programming Language) Search Engine Optimization Employee Assistance Programs Tableau (Business Intelligence Software) +0
Google Data Analytics
Requirements
- 5-7+ years of experience in web analytics and/or marketing analytics
- 3+ years of hands-on A/B testing and statistical analysis experience
- 3+ years using web analytics platforms such as Google Analytics for performance reporting and user behavior analysis
- Demonstrated experience supporting marketing, growth, or web teams in understanding and improving performance
- Proficiency in A/B testing methodologies including experiment design, implementation, and results interpretation
- Strong understanding of statistical concepts such as statistical power, significance, and confidence intervals
- Advanced Excel skills including pivot tables, VLOOKUP/XLOOKUP, and data manipulation for analysis
- Experience with Google Analytics or similar web analytics platforms for tracking, reporting, and interpreting user behavior
- Ability to take ambiguous or loosely framed questions and refine them into structured analytical approaches
- Strong communication skills with the ability to distill complex findings into clear, actionable recommendations
- Comfort context-switching across multiple stakeholders and managing incoming requests simultaneously
- Hands-on experience with FullStory or other behavioral analytics tools (preferred)
- Proficiency with SQL and comfort querying large datasets (preferred)
- Experience with experimentation platforms such as Ninetailed, Optimizely, or LaunchDarkly (preferred)
- Familiarity with BI tools such as Power BI, Looker, or Tableau (preferred)
- Understanding of SEO analytics or logged-in behavior measurement (preferred)
Benefits & conditions
This role is eligible for the following benefits:
- Medical, dental & vision
- Hospital plans
- 401(k) Retirement Plan - Pre-tax and Roth post-tax contributions available
- Life Insurance (Company paid Basic Life and AD&D as well as voluntary Life & AD&D for the employee and dependents)
- Company paid short and long-term disability
- Health & Dependent Care Spending Accounts (HSA & DCFSA)
- Employee Assistance Program
- Time Off/Leave(PTO, Allegis Group Paid Family Leave, Parental Leave
Benefits are subject to change and may be subject to specific elections, plan, or program terms.
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